November 28, 2024 (Global News Distribution) -

A few months after raising €7 million to strengthen its market position and ensure leadership in Europe, epresspack, a publisher of SaaS solutions for communication professionals, announces an investment of €1.8 million in applied AI, supported by its long-standing partner, Bpifrance.

This investment in AI will enhance epresspack’s software suites and modules, serving press and public relations professionals, with a personal assistant. The AI-powered features will enrich content, suggest corrections, qualify and measure the impact of communication actions, and more. Co-created with customers and communication departments, the application will streamline and improve their workflows.

The €1.8 million investment comprises a €900,000 loan from Bpifrance, with the remaining balance also guaranteed by Bpifrance.

“Our long-standing partnership with Bpifrance allows us, once again, to finance innovative projects that enhance our tools’ performance and usability,” explains Antoun SFEIR, CEO of epresspack. “AI will also enable us to continue growing, compete with American giants, and establish a European leader made in France.”

epresspack, which supports over 300 companies, brands, and institutions, aims to double its turnover by 2025, with 60% of revenue expected to be generated internationally (compared to 45% in 2023).

About epresspack
Founded in 2011 by Antoun SFEIR, epresspack is a SaaS publisher specializing in software solutions for corporate communication departments. The company develops software suites and modules tailored to the needs of press and public relations professionals. Its technology—combining front and back office capabilities—serves over 300 brands, companies, and institutions (including Accor, Allianz, LVMH, Renault Group, Hermès, and Dove) and 1,300 users across 24 countries.
epresspack integrates blockchain technology to help its clients combat “fake news.” With offices in Paris, London, and Milan, the company employs around 40 people. It is also a shareholder in Mediaconnect, a subsidiary of AFP, and a partner of the European Association of Communication Directors (EACD).

About Bpifrance
Bpifrance supports companies at every stage of development through credit, guarantees, and equity investments. The organization fosters innovation and assists companies in international expansion. It also supports export activities with a range of tailored products.
In addition, Bpifrance offers consulting services, training programs, networking opportunities, and acceleration initiatives for startups, SMEs, and mid-sized businesses. With 50 regional locations, Bpifrance provides entrepreneurs with efficient, localized support to meet their challenges.