We’ve been hard at work on something we are very excited to show you. As of today, the new and improved Admin Tools 2.0 is live! Our developers have been working on rebuilding this product from the ground up. Read on to find out more about Admin Tools 2.0.
Why 2.0?
Admin Tools was originally developed in 2015. Web standards have changed since then, and Admin Tools has dynamically adapted to those changes. However, the underlying infrastructure of the platform has now been reimagined to start fresh with the standards of today.
Esri has also introduced new item types, changed the way users are structured, and updated their APIs several times. As new functionality for managing ArcGIS Organizations have become available, we added new tools we never expected.
For these reasons, and more, we decided we needed to rebuild Admin Tools from the ground up. This new version of the ArcGIS management product you know is more sleek, more stable, and more secure than ever before. It’s architected to better adjust to new updates and improvements as time goes on. The design has been updated to use the Calcite Design System ( https://developers.arcgis.com/calcite-design-system/ ), like our other products, creating a unified experience when working with the ABCs of ArcGIS and better aligning with Esri apps.
Over the past seven years, Admin Tools has grown far beyond our initial expectations, and we are very proud of that. We look forward to continuing that growth.
New Features
View Item Dependencies We have updated the View Item Dependencies to utilize the interactive canvas that Backup My Org and Clean My Org both use. You can also save the dependency tree as an image file to share with others or use in reports.
Update Items Summary Customers told us they needed a tool to edit an item’s summary, and we heard them! This new tool is located in the “Items” tab underneath the “Update” heading. When updating summaries, you can choose whether to add your edits to the existing summary or to replace it entirely.
Update Groups Delete Protection Ever delete a group by mistake? It can be a hassle to re-create it, re-add everyone, and re-share the items. Save yourself the headache and protect your most important groups. In the same way that you can make sure you don’t accidentally delete important items, now you can ensure you don’t delete a group by mistake.
Caching A big part of the restructure for Admin Tools 2.0 was implementing a caching system. Now, when you first open the application it fetches all of your content to have it ready for you. This will result in less time waiting for the application to fetch an item’s information, as well as speed up the time it takes for a search to finish. Caching allows us to create detailed filter options to allow you to quickly and easily choose your workflow content.
New Filtering Options Thanks to our new caching system, we are also able to provide additional, robust filtering options, including list-based selection and case sensitivity.
Detailed Info During Tool Operation When you run a tool, the results table now shows the status of each item, user, or group being processed. You can also view detailed logs, including error and warning messages.
Ability to Favorite Tools and Save Filters You can mark a tool as one of your favorites. Favorite tools will be quickly accessible under a special tab for quick navigation. Similarly, you will be able to save filters you frequently use on each workflow. This will save you time while managing your ArcGIS Organization, one of the many ways Admin Tools makes your life easier.
“We are very excited to get the chance to modernize the look and feel and add new functionality with Admin Tools 2. With new features like favoriting tools and filters, we hope to make the life of ArcGIS Administrators even easier.” – Steven McCall, Director of Products
About GEO Jobe GEO Jobe is a leading GIS software and geospatial solutions provider, serving almost 9,000 organizations globally. GEO Jobe has developed some of the most popular applications in the ArcGIS Marketplace, including Admin Tools for ArcGIS, Backup My Org, Clean My Org, and Mapfolio. GEO Jobe is also a provider of the GEOPowered Cloud for ArcGIS, which is a managed service offering focused on Esri technology. GEO Jobe also offers professional services centered around Esri’s ArcGIS system, including custom software development, enterprise solution implementation, and UAV data collection. Founded in 1999, GEO Jobe is in its 23rd year of operation and has been an Esri business partner since 2002, and is currently a Gold Partner. https://geo-jobe.com/
Bill Sublette joins as CEO to rapidly grow the leading residential and commercial radon services company.
SWAT Environmental, the nation’s largest radon mitigation services company, is pleased to announce that Bill Sublette has joined the company as Chief Executive Officer.
Mr. Sublette returns to the residential and commercial services industry, having previously spent 22 years as a senior executive at Terminix and TruGreen, two leading brands within the Service Master family of companies. As Vice President of Sales at Terminix and Chief Sales Officer at TruGreen, Mr. Sublette was instrumental in developing and driving innovative sales technologies and sales processes which revolutionized the way Terminix did business and transformed the customer experience. Mr. Sublette was the driving force behind various best-in-class programs and initiatives that set the pace for driving revenue growth, helping Terminix become the first pest control company to surpass $1 billion in annual revenue. Most recently, Mr. Sublette was a senior executive at Mahaffey USA, a leading provider of temporary structures and shelter solutions, where he led the creation of new products and the expansion into new markets which resulted in phenomenal growth for the business and the associates.
Mr. Sublette joins Kyle Larkin, SWAT Environmental Chief Operating Officer, and the rest of the senior management team in continuing to pursue the company’s growth initiatives and expansion of its industry-leading radon mitigation services for homeowners, home builders, and commercial property owners.
Mr. Sublette said, “SWAT Environmental is the nation’s largest radon mitigation services company in the United States. The awareness of indoor air quality has grown significantly during the past few years, as Americans are increasingly attuned to the health hazards presented by air pollutants. I look forward to further building the company and pursuing its mission of creating healthier, clean air environments for everyone. With our network of professionally certified radon technicians, SWAT Environmental is committed to providing exceptional service for our residential and commercial customers.”
About SWAT Environmental SWAT Environmental is the nation’s largest radon mitigation services company. Its trusted professionals are committed to providing healthier homes and workplaces in neighborhoods everywhere. Through its nationwide service network of certified AARST technicians, SWAT Environmental delivers the highest quality radon mitigation solutions with unmatched customer satisfaction. Since 1988, SWAT Environmental has installed over 400,000 radon mitigation systems nationwide and continues to serve the needs of homeowners, home builders, businesses, and commercial property owners throughout the United States. To learn more about SWAT Environmental or to inquire about joining our growing team, visit http://www.swat-radon.com or call 1-800-NO-RADON.
Jacksonville’s industry leader in heating and air has expanded its services.
According to the Consumer Technology Association (CTA), the ductless heating & cooling systems market size is estimated to reach 145 billion by 2026. Representatives with Bold City Heating & Air today announced that they are now providing ductless heating & cooling services in Jacksonville, Fla.
Mirza Pilakovic, President of Bold City Heating & Air, said people don’t have to live with a long and messy installation project.
“The versatility and compact equipment of a ductless split system tailors to your requirements and upholds exacting levels of efficiency, comfort, air quality, control, and aesthetics,” Pilakovic said.
The growth in smart homes, according to the CTA, is also expected to create a demand for ductless systems. An HVAC system is used in smart homes for controlling air temperature, humidity, and fresh air intake. It helps maintain better airflow and comfortable temperatures in every room. In a smart home, one can monitor the system performance and respond to system-generated alarms from local or remote locations.
Regarding how customers rate Bold City Heating & Air, the company has earned more than 600 five-star reviews on Google.
“If you’re struggling to resolve temperature control in a single room, several rooms, older home, new build, renovation project, or just about anywhere, Bold City Heating & Air has a solution,” Pilakovic said. “We don’t need to pull down walls or compromise the architectural integrity of your home in any way.”
Bold City Heating & Air is a family-owned, state-certified heating and air conditioning company located in Jacksonville, Florida. Our family has been in the HVAC service industry, in our hometown of Jacksonville, for two generations. What started as a one-truck operation and a vision to provide our community with quality and affordable heating and cooling services has grown into a full-team of HVAC experts with the same values and goals.
Contact Details:
8400 Baymeadows Way #1 Jacksonville, FL 32256 United States
Mirza Pilakovic Bold City Heating & Air +1 904-513-3158 Visit us on social media: Facebook LinkedIn
Wendy, previously Vice President of Aberdeen Advisors, will take on the title of President. She will be responsible for co-managing the business alongside CEO Emery Ellinger while remaining actively engaged assisting clients to successfully sell their businesses.
In her position as Vice President, Wendy was instrumental in some of the Company’s largest Mergers and Acquisitions deals, including Tradewinds Resort, Advanced Drying Systems, ImageFirst, Down to Earth, and others.
CEO Emery Ellinger commented on the promotion, stating, “This promotion is a recognition of the efforts Wendy has achieved. She is the heart and soul of our company and truly exemplifies the Aberdeen Team spirit.”
Over the last decade, Wendy has earned the respect and credibility of Aberdeen’s clients, strategic partners, and the Aberdeen Team.
“I am grateful to Emery and to the Aberdeen Team for the opportunity to serve as President of the firm,” added Wendy. “It is a great privilege to help business owners transition to the next phase in their life journey and I am fortunate beyond measure to be able to do so alongside the elite professionals at Aberdeen.”
About Aberdeen Advisors: Aberdeen Advisors is a boutique mergers and acquisitions firm focused on selling lower middle-market companies with annual revenues of $5 million to more than $100 million. Comprised of former business owners and CEOs who have purchased and sold companies, Aberdeen offers business owners firsthand knowledge of the process and an in-depth understanding of the intricacies involved in a sales transaction. Aberdeen Advisors, a generalist M&A firm, boasts industry expertise across many industries including business services (marketing, professional services, staffing), home services (HVAC, plumbing, electrical), healthcare, manufacturing, hospitality, and technology.
About Wendy: Wendy Andrews-Fine successfully transitioned into the M&A industry after Aberdeen Advisors sold the $20 million business services firm where she served as Executive Vice President. A high-profile team member, she is actively involved in deals from initial engagement through closing.
Wendy leverages over 20 years of professional marketing and business management experience to guide Aberdeen’s clients through the sales process. Committed to delivering a high-performance experience to each client, Wendy expertly matches ideal buyers with Aberdeen’s clients and navigates through the extensive discovery and due diligence phases, adding immense value to the client’s selling journey.
For additional information, please contact Emery Ellinger, CEO, Aberdeen Advisors, Inc., at emery@aberdeenadvisors.com or 727.639.4716.
The blog discusses the details of online marketing, content creation and the importance of and how to choose the right digital marketing firm for a business.
SayWhat Consulting, LLC recently released part 4 of the 10 part blog series labeled “The Top 10 Small Business Marketing Mistakes.” Part 4 covers the intricacies of digital marketing including the importance of choosing a digital marketing firm, common mistakes most business owners make during that process and detailed information in reference to content marketing for your website. Properly vetting digital marketing firms is paramount to the long-term online success of businesses.
Business owners do not realize the lasting negative effects a digital marketing firm can have on your rankings, search engine reputation (if search engines trust your website) along with the role they play on client generation and retention. The importance of content creation is also discussed with simple content hacks making it much easier for business owners to create fresh and unique content for their website with ease.
Part 1 of the 10 part blog series discussed the importance of tracking all of your marketing along with truly understanding what marketing efforts are producing results so you are spending your marketing dollars wisely. Part 2 of the series covered in detail the importance for small businesses to understand how to not only generate leads but also best practices in nurturing and converting them. Part 3 focused on creating a strategic marketing budget with the understanding that a well thought out marketing budget gives your company direction, purpose and a strategic advantage over your competition. Parts 4, 5 and 6 of this series will cover the details a business owner needs to succeed online with search engine optimization, pay per click advertising, social media marketing, reputation management and more.
“Digital Marketing Firms have the distinct advantage of being able to sell you something you are not knowledgeable about.” says David Phillips, CEO and Founder of SayWhat Consulting “This makes it quite simple to sell you a dream that is not possible or realistic – knowing you will not realize it until possibly months or years after you choose them as a vendor. Without thoroughly vetting your digital marketing firm you are taking a significant risk – literally putting the future of your online marketing endeavors in the hands of a company you know little about.” For example, if their SEO methods involved ‘black hat techniques’ like link farming – your website would be penalized and it would have significant long-term damages to your company and take months and possibly years to fully recover from such an avoidable mistake.
Large and small business owners often overlook the importance of generating unique content for their digital marketing efforts. Original high-quality content is important for your long-term growth online and maintaining your high rankings on Google. This recent blog post includes considerations that business owners should weigh and some ‘efficiency hacks’ used in the past making this tedious process a bit easier. Marketing your website is a long-term investment – content for your website is also a long-term investment. Creating a strategic plan to develop unique and interesting content is smart and can be extremely cost effective if you are able to set aside 5 minutes per day or 35 minutes a week.
“Finding the right digital marketing firm sounds much easier than it is,” notes Phillips “the average company we talk to goes through 4-5 digital marketing firms prior to finding the right one costing the business thousands in website design fees, lost opportunity, time and the cost of rebuilding a website that will actually work for your business.”
SayWhat Consulting assists business owners with finding the right digital marketing firm which includes finding a list of possible companies, vetting them, interviewing them and negotiating contractual terms on your behalf as well as managing them for you. This is all part of the Business Owner Consulting Program. They also offer a free online marketing audit (for any business) if you currently have a website and are unsure how well it is performing – it is simple to sign up for at https://saywt.com/online-marketing-audit.
You can view all 4 blogs posted with the 6 soon-to-be released posts by visiting our Small Business Management and Marketing Blog. This blog series contains close to 70 pages of useful content that business owners can implement immediately in order to better their business. We hope you enjoy it and new blogs will be posted every two weeks so please subscribe!
More about SayWhat Consulting: SayWhat Consulting was founded with the business owner in mind. We know that business owners are placed in impossible situations trying to master all aspects of their company including marketing, employee management, sales, lead conversion, customer service, client retention, accounting, collections and everything else.
As a business owner you may be interested in The Business Owner Consulting Program with SayWhat (https://saywt.com/consulting-program). The Business Owner Consulting Program (BOCP) is focused on providing business owners the tools needed to ensure short and long-term success by addressing the needs of that specific business and owner. One of the most popular parts of the BOCP is the marketing management package giving you the power of having a Chief Marketing Officer at a fraction of the cost to ensure all of your marketing choices are educated, cost effective, high returns and verifiable. Learn more on our website www.saywt.com.
Meet Our Founder
Our Founder, David Phillips is a successful entrepreneur and grew his business for over 13 years as well as working at two global 500 companies. Mr. Phillips has been faculty at and lectured on numerous subjects ranging from marketing to business operations at dozens of industry specific annual meetings. With over 20 years of real-world business experience – we know and understand almost every problem you are going to and have faced – along with what you will need to do to continue to grow your business successfully.
We would love to hear from you. Feel free to call us at (424) 235-8704, review our website (www.saywt.com) or you can email David directly at David@saywt.com.
David Phillips SayWhat Consulting, LLC +1 424-235-8704 Visit us on social media: Facebook Twitter LinkedIn Other
Leading Springfield-based spray coatings company, ArmorThane, update their resources of coating marketing to help businesses in the industry enhance their customer engagement
The team ArmorThane is reiterating their commitment to supporting customers to grow their brand by providing them with extensive marketing assistance as the company recently updated its library of spray coating marketing, coatings marketing, polyurea marketing, and bedliner marketing resources to include the latest tips, quality videos produced in their new state-of-the-art recording studio, and high-quality footage recorded with their squad of 4k high-tech drones. Led by passionate entrepreneur, Garry Froese, ArmorThane has grown over the years to become the preferred source of coating chemical and equipment, exporting to large dealers in different parts of the world.
A recent report by Grand View Research put the size of the global industrial coatings market size at $85.01 billion in 2021. Experts have also projected the market to exceed $107.15 billion in value, driven by the increasing usage of refinish coatings for automotive maintenance, repair, and aftermarket painting. In a related development, the industry has witnessed increased competition in recent times as more brands emerge to deliver solutions to customers worldwide. Consequently, it has become imperative for coating companies to step up their game and embrace top-notch marketing techniques and solutions, which is where ArmorThane aims to be of help through their range of resources.
ArmorThane specializes in developing, manufacturing, and distributing top-quality protective coatings, as well as the design and fabrication of commercial application equipment. The decision to offer coating marketing is inspired by the drive to ensure ArmorThane and its applicators remain a common name in the coatings industry. In addition to offering free assistance to help customers stay competitive, ArmorThane also has a private blog network, which is constantly updated, currently having more than 200 blogs.
For more information about ArmorThane and the range of solutions offered, visit – https://www.armorthane.com/. ArmorThane can also be found across social media, including Facebook and Twitter.
About ArmorThane
ArmorThane was founded by Garry Froese in 1989 and has grown to become a multi-national company with facilities in the U.S. and Canada. The company specializes in the development, manufacturing, and distribution of top-quality protective coatings, as well as the design and fabrication of commercial application equipment. ArmorThane offers both spray coatings and roll-on applications for a plethora of products including pure and specially-formulated hybrid polyurethane and polyurea, with a dealer network that continues to expand as extensive new product research and development opens the door to new market applications.
Media Contact Company Name: ArmorThane Phone: 800.227.2905 Address:2660 N Eastgate Ave City: Springfield State: Missouri, 65803 Country: United States Website:armorthane.com
The first website ever to rotate ads evenly in a spreadsheet uses viral marketing techniques.
A new website with an innovative approach to advertising seeks to be the answer for businesses affected by COVID-19 looking to get their message in front of a large audience inexpensively.
Steve Kadlec, 38, launched 5millionfriends5milliondollars.com after thinking it up while being sick with COVID-19.
On the site is a simple spreadsheet that contains 5 million rows.
Companies can buy their own row on the spreadsheet for $1 each per month.
Customers can then place advertising messages and links on the purchased rows, linking web visitors to their own websites or phone numbers. The rows refresh and rotate every minute to keep things fresh. Every advertiser on the spreadsheet is seen.
“I decided that whatever I made had to be something really inexpensive that everyone could afford and needed, and that I needed to utilize viral marketing techniques” said Kadlec.
In the week the site has been running, it has already sold over $500 of advertising space, $300 of it to a metaphysical gemstones and crystals company, and other companies such as jewelry makers, credit repair, farmers market / street vendors, marketing professionals and even a guitar riffs website.
“I’m hoping people understand the value of how quickly these type of things can grow on the internet and social media. It would definitely be worth it for advertisers to get a lot of attention,” said Kadlec.
“The journey with the website has been a lot of fun and interesting so far, and very educational. I asked people for advice on Reddit and a lot of people wished me well and a lot of of others told me they didn’t think it could ever work. But I’m already proving them wrong.”
A new website innovating marketing and advertising for businesses is now available for all to see. Visit 5millionfriends5milliondollars.com to learn more!
Email marketing has long been an effective way for B2B marketers to reach customers, but COVID-19 made email marketing critical as other channels are no longer effective. Higher volumes of emails mean greater risks for blacklisting and other pitfalls, especially for the inexperienced as Sky Cassidy, CEO of Mountaintop Data, explains.
The nature of email marketing has shifted as a result of COVID-19, and it’s critical that marketers stay up to speed. With more people transitioning to remote work, other mediums such as phone and physical mail have been rendered less effective. But the higher volume of marketing emails saturating inboxes also presents a challenge to those who are less experienced with email marketing—how to beat out the competition and make sure their email gets the attention it deserves. “There are multiple forces working simultaneously,” says Sky Cassidy, CEO of MountainTop Data. “On the one hand, people are going to be emailing more. But on the other hand, more email means more friction, which means you’re going to have more issues with email accounts.”
While a recent study revealed that users opened COVID-19 related emails 30 percent more often than other email campaigns, this increase in volume also brought a higher number of complaints.(1) Customers isolated at home due to COVID-19 lockdowns led to an increase in ecommerce and higher volumes of emails. Email providers responded to this increase in volume by changing the rules pertaining to the filtering and spam classification of the emails. More emails were likely to end up in spam folders or undelivered, and senders were more likely to be blacklisted. Consequently, this combination of factors meant customers were less likely to open emails.
While the pandemic played a role on the changes that have occurred with email marketing, Cassidy points out that another cause for confusion was the lack of set rules for email marketing. To counteract this, he suggests B2B marketers use their instincts based on the marketing intelligence they have gathered about their customers. “You must go where your audience is and where they’re most likely to be receptive. In marketing, you’re constantly experimenting,” says Cassidy “For example, you may notice zero responses from physical mailers and then conclude that these particular customers you were trying to reach are not in the office. So, you must find the next most effective way to reach them.”
The most common pitfalls that inexperienced marketers tend to fall victim to nowadays include blacklisting, outdated and incomplete information, damaged reputation due to higher email bounce rates, and wasted time and money. Cassidy also points out another major pitfall he has seen damaging email marketing efforts: using newsletter platforms such as Mailchimp and Constant Contact to send cold emails. While these platforms are very useful, they were not designed for sending cold emails to bulk lists of contacts that have been purchased or haven’t previously engaged with your company. “People don’t realize you can’t just load 20,000 emails you purchased into those platforms and send them, [the newsletter platforms] frown on that,” says Cassidy.
Cassidy points out that in B2B marketing it’s often necessary to have two or even three different email channels. “First you have your sales and engagement platforms, the individual salespeople sending individual emails, and then an automated version of that with these platforms. Then you have your marketing newsletter style, direct marketing to existing opt-in people, and finally your cold email channel,” explains Cassidy.
So, how can novice email marketers avoid the other pitfalls and engage in this advertising medium more effectively? Besides making sure to use the right email platform for the right purpose, it’s also critical that marketers ensure they have clean, accurate, and up-to-date data. To achieve this, Cassidy suggests creating a “hibernation list” to keep track of emails that are unresponsive for a long period of time. And when it comes to outdated emails, not to make the common mistake of assuming that this problem is evenly distributed throughout your data. Cassidy points out that this is likely not the case if you consider that the turnover rate of CEOs, for example, is much lower than low-level IT people in an organization, or CMOs who have an average turnover rate of less than two years. As a result, people end up getting rid of a lot of good, useful data.(2)
For email marketing to be effective, marketers must know their client and their particular segment of the audience, says Cassidy. The lack of social interaction that has plagued the world since the COVID-19 lockdowns started has led people to have stronger desires and expectations for personal connection from businesses.(3) Marketers must understand how the audience thinks and feels, and what particular value the product holds for them. Then they can tailor emails and subject lines based on specific client insights, making it more likely to grab attention. Over time, businesses can form strong bonds with customers and improve their reputations, which makes finalizing deals more likely. And for cold emails, Cassidy suggests keeping them “short, catchy, and to-the-point, like a billboard.” He points out that the shorter the message is, the more likely it is to be absorbed and retained by your audience.
Finally, when it comes to avoiding common email marketing pitfalls, it’s critical to ensure you have the right keywords and attributes that will make your email appear authentic, and less likely to be marked as spam. Some of the surefire ways to get your emails blacklisted include putting a large amount of text in capital letters, using words like “free” or “discount” too frequently, or putting these terms in the email’s subject line.
While there is likely to be a shift at some point back to other mediums of marketing (such as phone and physical mail), most of these changes in email marketing are likely to stay, according to Cassidy. “Once we break the seal and everybody’s working from home, it’s not going to go back to everybody in the office.” However, it’s important marketers continue to pay attention to where their audience is and where they are the most receptive, as this can change depending on factors such as business size, industry, or niche. Cassidy says there have been changes companies are seeing as necessary to deliver the most accurate and useful data, such as developing a method to flag remote workers, so marketers don’t waste time and money sending them physical mailers.
The good news, according to Cassidy, is that despite the pandemic, doing business is moving forward, albeit with some slight adjustments. And now that digital marketers have endured the growing pains of these recent changes, they can reap the benefits. “People will probably continue to do more email marketing than they ever did before, because now they’ve learned how to do it properly. They’ve gotten blacklisted, fixed it, and are now doing it the right way.”
About MountainTop Data MountainTop Data, headquartered in Los Angeles, CA, has been providing data services for B2B marketing for almost two decades. With an unrelenting commitment to quality, they were the first company to guarantee the accuracy of their licensed data and business emails. They provide marketing lists, data cleaning, data appending and data maintenance services. Their data services have been used by some of the world’s biggest brands across a multitude of various industries from multi-national telecommunication companies to office technology, to PR firms and more. For more information visit: https://www.mountaintopdata.com.
1. Afschrift, Marie. “Corona Has Changed Email Marketing.” Artegic, March 1 2021. artegic.com/blog/corona-has-changed-email-marketing/ 2. Olenski, Steve. “CMO Turnover Highest In C-Suite But the Reasons Why May Surprise You.” The CMO Whisperer. cmo-whisperer.com/cmo-turnover-highest-in-c-suite-but-the-reasons-why-may-surprise-you/ 3. Rotem, Gal. “How to Transform Your Email Marketing as the Pandemic Continues.” Inc, 2021. inc.com/rotem-gal/how-to-transform-your-email-marketing-as-pandemic-continues.html
Cyrusson has emerged as one of the leading names in the field of digital marketing. They have some of the best digital strategies up their sleeves for the sake of making a befitting mark in helping businesses succeed and they are doing the same with law firms.
Cyrusson is one of the leading digital marketing firms that is thoroughly skilled in the field of carrying out different forms of digital campaigns that could help businesses succeed in their field of operation.
Recently, the company announced that they have been offering their services to law firms so that the law firms too can understand the best of digital marketing methods and get noticed even on the web. In the current times, such the powerful sway of the internet, that for any company to survive, it is absolutely must to do their bit for the sake of digital marketing.
Cyrusson makes it a point to stay updated about even the smallest change in algorithm and they have been therefore putting in their best efforts and leaving no stone unturned for the sake of helping law firms do their bit for the sake of online marketing.
One of the key spokesmen for the company was quoted as saying, “We have been putting in hours and hours of work and the good work done by us now speaks of the commendable track record we have managed to grow. Our company enjoys a great reputation as the number one place to go for those who are in need of efficient digital marketing services.”
Those law firms who are badly in need to revamp their image and even the ones who want to have a revival should make it a point to benefit from the services of reliable and efficient company. Their track record over the years speaks for them and they are surely one of the top fit anyone could have asked for.
Those who are on the lookout to know more about the different ways by which Cyrusson can benefit them and even those who want to simply check the services, the company has been offering should make it a point to visit www.cyrusson.com
About Cyrusson
Cyrusson is one of the top digital marketing companies that has managed to make quite a mark. They have tremendous skill, expertise, and efficiency when it comes to digital marketing methods and have managed to offer the right help and services.
Joint projects underway at Denver International Airport andIndira Gandhi International Airport in New Delhi, India
Lemma installed base of 150,000 screens in 15 countries with 10 billion impressions monthly
Alfi, Inc. (NASDAQ: ALF) (“Alfi” or “the Company”), an AI enterprise SaaS platform company, today announced the signing of a letter of intent with Lemma, one of the largest and fastest-growing programmatic DOOH (Digital Out of Home) networks, to cross-sell and promote each other’s operations and services as part of their respective offerings to customers across countries. Alfi and Lemma have already commenced work on implementations utilizing Alfi’s SaaS platform at the Denver International Airport and Indira Gandhi International Airport, New Delhi, India.
Lemma leads the DOOH industry with data and best in breed technology driving both innovation and effectiveness in the OOH ad space with programmatic DOOH. Lemma empowers its clients with a granular level of data spanning across multiple processes like planning, targeting, reporting, analytics, audience buying and more. It has over 150,000 screens in shopping malls, airports, and other outdoor signs, in over 15 countries that are connected to the first end-to-end programmatic DOOH exchange, accessed by multi-channel buyers and suppliers who connect and transact in DOOH without having to modify their platforms or do custom integration.
Alfi provides solutions that bring transparency and accountability to the DOOH advertising marketplace. Since 2018, it has been developing its artificial intelligence advertising platform to deliver targeted advertising in an ethical and privacy-conscious manner. Alfi provides data-rich reporting functionality that informs advertisers that someone viewed their ad, their reaction to it, and how many people have seen it. Alfi delivers for advertisers with analytics, accountability, transparency, proof of engagement and actual impressions.
Kevin Buchler, Vice President, UK Operations, Alfi said,“We are seeing strong growth in the DOOH advertising part of our business as clients increasingly demand data-rich reliable reporting covering everything from the demographics of the audience looking at their ads to their reaction to them. Through our technology, we provide the analytics, accountability, transparency, proof of engagement and actual impressions they require.
“Collaborating with Lemma will dramatically increase the roll-out of our technology and solutions on a global scale. Our AI enterprise SaaS platform is an ideal product and service add-on to offer on Lemma’s 150,000 screens worldwide.”
Sabarish Pillai, Global Vice President, Programmatic, Lemmasaid, “We are fast becoming the world’s largest online digital out of home network, experiencing exponential growth in our screen count. Our collaboration with Alfi will enhance our existing data capabilities boosting our services across targeting, reporting & data analysis to our clients, further strengthening and differentiating our proposition.
“We share Alfi’s passion for huge advances in technology and a growing focus on more precision targeting of audiences and real-time evaluation, making programmatic advertising one of the most exciting and dynamic developments in marketing.”
Research (1) from Alfi with senior advertising executives from around the world revealed 95% expect the Digital Out of Home (DOOH) advertising sector to grow over the next two years, with 51% anticipating dramatic expansion. At the end of 2020, the DOOH advertising market was estimated to be worth $41.06 billion (2), 65% of senior advertising executives interviewed said that by 2026, they expect it to be worth between $50 billion and $55 billion. Nearly one in three (30%) anticipate it will be worth even more.
In terms of spending on programmatic advertising, the research found 49% of senior advertising executives expect it to increase dramatically over the next three years, and 43% believe there will be a ‘slight’ rise.
Methodology
Commissioned By Alfi, PureProfile, a global market research company, conducted 100 interviews amongst senior advertising professionals working in the digital advertising industry. Fieldwork was conducted in June 2021. The 100 interviews were split across five markets as follows: U.S., U.K, France, Germany, and Asia.
About Alfi Inc. Alfi, Inc. provides solutions that bring transparency and accountability to the digital out of home advertising marketplace. Since 2018, Alfi, Inc. has been developing its artificial intelligence advertising platform to deliver targeted advertising in an ethical and privacy-conscious manner.
About Lemma Technologies Lemma is one of the largest and fastest-growing DOOH platforms and the first end-to-end Programmatic DOOH exchange built on IABs OpenRTB standard. Lemma leads the industry with data and best in breed technology driving both innovation and effectiveness in the OOH ad space with programmatic DOOH. This is a massive leap forward for the OOH industry, as it increases both access to supply and demand from a wider array of programmatic buyers and sellers around the globe including India, SEA, AU, NZ, MENA and North America.
Safe Harbor Statement This press release contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. Statements that are not historical facts, including statements about the Company’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties, and a number of factors could cause actual results to differ materially from those contained in any forward-looking statement. In some cases, forward-looking statements can be identified by words or phrases such as “may”, “will,” “expect,” “anticipate,” “target,” “aim,” “estimate,” “intend,” “plan,” “believe,” “potential,” “continue,” “is/are likely to” or other similar expressions. Further information regarding these and other risks, uncertainties or factors is included in the Company’s filings with the SEC. All information provided in this press release is as of the date of this press release, and the Company does not undertake any duty to update such information, except as required under applicable law.
CONTACTS: Alfi Inc. UK Media Contact Phil Anderson / Taylor Marriott at Perception A 07767 491 519 / 07983 335 021
Alfi Inc. Media Contacts Danielle DeVoren / Laura Schooler KCSA Strategic Communications Alfi@kcsa.com
Alfi Inc. Investor Relations TraDigital IR Kevin McGrath +1-646-418-7002 kevin@tradigitalir.com