BrandSmart 2023 Welcomes Powerhouse Keynote Speakers for 21st Annual Conference in Chicago
Marketing and Branding Industry's Top Talent to Gather in the AON Grand Ballroom at Navy Pier on Thursday, April 27, 2023 for BrandSmart Conference, Produced by the American Marketing Association Chicago
Registration is now open for BrandSmart 2023, one of the brand marketing community’s most prestigious conferences, featuring powerhouse keynote speakers and more than 10 mainstage presentations from brand innovators, thought leaders, disruptors, and transformers discussing the cornerstones of brand resilience. The conference will be held in the AON Grand Ballroom at Navy Pier in Chicago on Thursday, April 27, 2023, from 9 a.m. to 5:30 p.m. CDT. BrandSmart is produced by the American Marketing Association Chicago, the largest chapter in North America.
Now in its 21st year, BrandSmart is the longest-running conference of its kind in the country. This year’s in-person event is designed to inspire, provide insights and highlight smart strategies that catapult brands to success.
Allison Cirullo, Global Chief Operating Officer for Edelman; Tatiana Holifield, Vice President of Digital Content & Audience Engagement for SiriusXM and Pandora; and Stephanie Mortiz, Chief Marketing and Communications Officer for the American Dental Association, will kick off the conference with morning keynote addresses exploring brand trust, engagement and purpose, followed by a networking luncheon and 2023 BrandSmart Awards presentation.
Cirullohas 18 years of experience creating multi-channel strategies that solve business problems, shift corporate reputation, and build resilient brands. Throughout her career, she has counseled a wide range of brands and organizations, including Barilla, SCJ, Mars, Kellogg’s, Nissan, ConAgra, H&R Block, Kimberly Clark, Bel Brands, Dairy Management Inc, SeaWorld and Principal Financial among others.
Holifieldis aseasoned marketing executive with 15 years of experience in media, sports, and entertainment. She has helped the world’s most influential brands thrive amongst the evolving digital landscape. Throughout her career, Holifield has launched new media practices, scaled global marketing divisions, and helped generate billions of earned and owned media impressions. In her current role, she is responsible for transforming the future of audio through digital and social media content and innovation.
Mortizis an executive marketing leader with more than 25 years of experience driving and delivering business transformation, marketing excellence, organizational change, and growth across iconic brands and businesses. In her role, she is responsible for leading the Direct-to-Dentist Customer Group, ADA Integrated Marketing and Communications, Design Thinking and Customer Co-Creation, Digital and Mobile Experience, Creative Services and Public Affairs.
“We are delighted to have some of the brightest minds in branding grace the stage this year,” said BrandSmart 2023 Conference and Awards Program Producer Harvey Morris. “This conference is for those who thrive on change and are looking for new ways to innovate and stay ahead of the curve. Prepare for future-focused insights, inspirational stories, and the practical how-tos of marketing. The goal is for attendees to walk away ready to implement a new strategy, tactic or tool at work tomorrow.”
Early bird conference tickets are available until Jan. 10 for $150 (AMA members) and $250 (non-members). Tickets for the BrandSmart Awards Luncheon only are $75. For more information or to purchase tickets, visit https://amachicago.org/brand-smart/.
A roasted Nori specialist company, Todarihei Shouten, has promised its esteemed clients new heartwarming TODANORI products.
The latest move is aimed at increasing the market base and expanding the Japanese- based company in the global market.
Most nori products are characterized by tender, crispy, and delicious effects on each delicacy they are topped on.
A variety of nutritional benefits often characterize nori products including the fact that it contains fiber which helps lower the risk of heart disease and diabetes and influences bowel health to prevent constipation and hemorrhoids.
A 1/3 -cup serving of roasted seaweed provides you with 39% of the recommended vitamin B-6 intake per day. From research, vitamin B-6 is critical for brain development.
Roasted seaweed is a good source of iodine; with each serving, you reduce the risk of thyroid swelling and fetal mental retardation in expectant mothers.
The TODANORI products also come with vitamin B-12, essential for red blood cell formation, and act as an immune booster.
Top of the list of the company’s latest products is the TODANORI Sushi Nori, a gluten-free and lactose-free Yaki Nori, a go-to for vegetarians.
The Sushi Nori is a Sushi-grade Umi No Kaori crispy roasted finely crumbled seaweed, described as 100% natural. It comes in seven sheets and comes in blue sea packaging.
The ingredients are carefully selected from Aichi prefecture and Ariake Kyushu that are freshly baked, bringing out a rich aroma and delicious crispiness.
The TODANORI Sushi Nori is an ideal seasoning for fish, meat, and rice. It can also be used in topping the salad to bring about the extra crisp and unique flavor.
The Umi no Kaori is available on the company’s Amazon listing and retails at $21.50.
The roasted nori is excellent as it is non-GMO and naturally grown. It is also ‘no MSG’ (monosodium glutamate certified, a harmful additive that is detrimental to health).
With 100% natural laver, the Aomaze Toku nori has anti-cancer and anti-viral properties while also said to ease some types of digestive ailments.
A Japan-based company, Reon has launched a new brand of products designed for maintenance of aquariums and home use.
The company, which is well known for exporting Japanese products, is now looking forward to expanding its reach and customer base by promoting the development of private brands and original products.
Top in the list of Reon products is the Reon Aquarium Tweezers that come with extra long handles and Stainless Steel for handling aquatic fish plants.
The tweezers are designed with a tapered tip that is suitable for installing water plants in narrow spaces and also allows one to make the layout they want in the aquarium.
Besides, it comes in a small size suitable for children and can be used for long without getting tired.
The other product is the Reon Aquatics Plant Weight Anchors, which are designed to prevent water plants from floating and instead give it a straight-up erection.
To use the anchors, all that one needs is to attach the anchor to the base of the water plant, pick it up with tweezers, and insert it into the soil.
This prevents the plant from floating up and holds it firmly in place as if it were rooted in the soil, eliminating the stress of water currents and shrimp messing with the plant.
Apart from preventing the water plant from floating, the anchor contains nutrients that the water plants need after they are planted.
This helps the plant by acting as a temporary root for until it grows roots, preventing it from floating away due to buoyancy and water flow, while providing the water plant with the nutrients it needs.
Third in the latest list of Reon products is the Reon Hand Pump Bottle which comes with a dispenser to ensure you achieve maximum cleanliness by not having to bend it over for liquid supply.
The bottle can be used conveniently without transferring germs from one person to another and is easy to use by both adults and children.
It has a push part, which is used to supply the liquid to both the nozzle and the push part; hence one is able to maintain their hands clean without the struggle of opening and closing the bottle.
The bottle was designed in the middle of the pandemic and can be used anywhere, be it at home or in supermarkets where so many people run the risk of transferring bacteria to one another when they open and close the same bottle.
To achieve its high quality status, the stone is handmade by powdering the raw material of “Senmai-stone”, a high-grade natural stone from Japan, which was formed through repeated decomposition and condensation over hundreds of millions of years.
Before using the stone, it is recommended that one rinse it slightly with water and putting it in a tank to make the water suitable for keeping goldfish and shrimp.
The recommended amount is one per 10 to 20 liters (338 to 676 Floz)of water.”
For inquiries from customers and the press regarding this release, please contact:
An international Japanese-based company, Ohshima Tatami Brand, has continued expanding its portfolio products with the latest inclusion of tablemats, which has been touted as a game changer in the industry.
In its latest market expansion goal, the company seeks to serve customers with high-quality products at affordable prices.
Ohshima, which is well known for promoting and developing private brands in Japan before exporting to the United States, will now be offering different tablemats to its customers under the new brand.
Top in the list of the new products, which have since been added to the company’s Amazon listing is the Small Tatami Mat for Mouse Pad.
In compliance with the company’s culture, the new Tatami mat is made out of naturally woven materials that give it a soft rush straw making it pleasant to touch.
It’s designed in a naturally miniature shape and novel looking that will catch everyone’s attention. Furthermore, the mat can be used not only as a mouse pad, but also as a mat for figures, vases and teacups. You can also decorate your room to create a Japanese atmosphere!
The soft material used to make the mat protects the table from hotness and creates a comfortable and relaxed atmosphere full of beauty.
Second on the list is the small Tatami mat for mouse pad that comes in the Japanese pale cadet blue color. The mat offers a silver-like environment with the blue color shining on the table, giving you an ultimate beauty feeling while at the same time protecting your table and mouse pad.
Apart from enhancing the aesthetic feeling of your table, the mat also brightens the look of your place without calling for expensive spending to cover for decorations.
The third mat comes in the Pale Khaki Color that gives your table a cool feeling and an aesthetic feeling of a person in charge of their surroundings.
The soft but strong material that is made from Japanese traditional mini igusa (rush grass) is used to protect your table whenever you may want to put hot containers on the top of it.
Notably, the three products can be found on the company’s Amazon listing and they all go at the same price of $18.
For inquiries from customers and the press regarding this release, please contact:
Abell Bio Clean Brand has officially ventured into the detergent industry with its latest product line focusing on offering biodegradable detergents to clients at an affordable price.
The latest venture is among the company’s renewed radical efforts to maximise market reach while exposing their products to their potential and returning customers.
Under its new product line, the company will be selling detergents of different categories and shipping them to the rest of the world through their Amazon product-listing platform.
Top in the list of the Abell brand is the eco-friendly clean dishwashing liquid, which can be used freely without any effects on the hands of the person cleaning the dishes.
It comes in a 200ml bottle and cuts off grease while keeping dishes clean and luminous.
Very gentle to the hands and its biodegradable nature allows it to be used for washing dishes, pans by hand.
It’s designed with a refreshingly muscat scent and any small amount of the liquid can remove dirt from dishes while leaving them smelling good.
The drainage water is naturally cleansed by the power of the ingredients in the formula to remove dirt from the pipes.
Besides, it comes with a nozzle that can easily be pressed to pour the liquid on dishes without having to struggle opening and closing it which may transfer germs and bacteria into the liquid.
It’s made of the original Japanese herbal products to ensure no bruising or rushes on the hand when cleaning using the detergent.
Besides, it has no chlorine bleach, hence safe for colored clothes and ideal for individuals with children as it easily removes even the heavy stains without damaging fibres or hands.
It works well with all washing machines even in cold water and leaves clothes with a bright and appealing scent.
The drainage water is naturally cleansed by the power of the ingredients in the formula to remove dirt from the pipes.
For inquiries from customers and the press regarding this release, please contact:
Nankai Pleats Pleated Company has launched another brand of cleaning cloths for eyeglasses and mobile phone screens from its latest list of growing brands.
The new brand is part of the company’s larger strategy to promote the development of private brands and original products.
In its renewed energy to get a share in the international market, the company has been very keen on venturing into the untapped industries that are equally profitable.
The Nankai products are now available for export from Japan to the United States and many other countries across the world.
Top in the list of the new brand is the microfiber origami-animal glasses cloth, which comes in the shape of a giraffe, designed to wipe dirt from glasses, smartphones, etc.
The cloth is made using the pleating technology that uses the heat processing properties of fibres to prevent the creases from coming out. Using this advanced technology, the company created a novel idea with a “fun” shape: the Peti Peto.
It’s a soft 100% polyester square cloth with intricate fold lines and can be easily used by placing it in the palm and bouncing it around, and it will immediately return to its original folded state.
It can be carried conveniently in the pocket or bag, or placed on the desk in the office and it will capture people’s attention. It looks like origami with a Japanese touch and makes a great gift.
No brand has ever just appeared overnight. It can take a whole team of people months or even years of work in order to craft a fully cohesive brand, but therein lies one of the biggest pitfalls of branding. A brand is a precarious thing; even just the slightest slip-up on the part of a marketing team can completely change customers’ perception of a brand. Companies need fully skilled brand teams in order to support their brands, but unfortunately, many traditional colleges and universities don’t teach all of the fundamental skills brand managers to need on the job.
Enter Gurulocity Brand Management Institute, one of the most innovative brand management training firms operating today. While most marketing training programs centre around one-off conference training and digital marketing theory, Gurulocity is focused on elevating the practices of all members of a brand management team, making training and coaching easier to practically apply in everyday work.
Innovations in brand management training lead to innovations in brand management which eventually lead to innovations in branding writ large. No matter what corner of the branding world you call home, the new ideas Gurulocity is bringing to the table deserve your attention.
Turning Training Into Action
Most in the brand management world are no stranger to training, but many have likely had mixed results in the past. Brand-related training can often be heady, theoretical, buzzword-heavy stuff with few clear connections to the reality of making a brand work. All brand management training should have a clear through-line from the exercises to the real world – that’s the principal idea behind Gurulocity.
Gurulocity is led by its founder and CEO Kevin Namaky, a brand management expert with over 20 years of experience in the field as everything from a Brand & Innovation Director to a Head of Strategy at a global brand consulting agency. He created Gurulocity not to teach the fundamentals of branding theory to people who likely already know them; he did so in order to impart the same kind of practice-focused knowledge he’s gained through decades in the field and previously taught to his own teams as a brand leader in the corporate world. This practical focus is why Gurulocity’s programs go deep into specific frameworks and case studies that brand managers can apply the very next day.
Plenty of people working in brand management have the passion to do so; what they may lack are the tools needed to bring that passion to life. It’s for that reason that Gurulocity’s brand management training regimes typically include advice for writing strategic plans, crafting line reviews, writing effective creative briefs, and utilizing other key weapons in a brand expert’s arsenal. This ensures that the moment training is finished, those who attended will have exactly what they need to deploy their new brand management skills.
It’s no wonder that firms like Kimberly-Clark, Bolthouse Farms, Ubisoft, Nestlé, and Scotts Miracle-Gro have called upon Gurulocity in the past to help strengthen their brand teams – for Gurulocity, it’s not just about what brand management professionals learn during the training so much as it is what they’re able to do with it once the training is over.
Making Training Last
Of course, Namaky and the other brand management experts at Gurulocity can’t follow along and teach every brand manager every single day how to create great deliverables. That’s why one of the fundamentals of Gurulocity’s training is making it easier for brand directors, VPs and CMOs to coach their ABMs and brand managers later on down the line.
Gurulocity’s program ensures that all who attend reach a critical level of skill in creating core brand management deliverables, covering all of the basics and preparing them to deal with high-level concepts in the future. This means that directors and VPs no longer need to furiously bring all of their team members up to speed with every new project or deliverable – instead, they can transition between projects and initiatives with relative ease using a common philosophy, frameworks and templates. The end result is that brand directors can now spend more time coaching their associates on more advanced strategies and delegate to them a wider range of responsibilities.
Brand management training may not be the first thing that comes to mind when looking for ways to transform a business, but that’s part of what makes it so powerful. If you can turn your team of brand managers into a team of brand masters, you unlock a whole new level of potential for your brand in the marketplace. The pathways offered by Gurulocity are nothing short of transformative for both brand teams and their senior leaders, and it’s only a matter of time before more and more brands catch on.
The media and entertainment industry continues to be a significant one that has a big impact on culture all over the world. One company that continues to be a leader in this field is 108 Media Corp. This organization has an international presence with personnel all over the world and aims to help its clients turn their ideas and inspiration into film, television, or other media that people all over the world can enjoy. The company provides a variety of services that have helped many in this field.
108 Media Corp Helps Turn Ideas into Produced Content
Anytime you watch a movie, television show, or other content that you love, the entire production started with someone’s idea. While the ideas can start as a rough sketch, with the right support they can turn into something that is critically acclaimed and appreciated by people all over the globe. The team with 108 Media Corp can help anyone turn their concept and idea into full production by handling all aspects of the process.
Full Package of Services Provided
If you are in the media industry, you will know very well all the work that it takes to get a project off the ground. Between coming up with an idea, writing a script, casting, financing, and producing a project, starting from scratch and building a successful project can seem very challenging. When you work with 108 Media Corp, you will get all the support that you need. The team here can help with a variety of services including licensing, financing, producing, and marketing.
Team-Oriented Process
As you are looking to grow in the world of film and television, you will want to know that your ideas are heard and your contributions are appreciated. 108 Media Corp always works hard to ensure that all people are able to contribute to the process. The team here takes a balanced approach and will work with you throughout the process while working as a team to ensure everyone is happy with the final outcome.
Verifiable Success and Experience
If you are going to trust someone to help you get your passion project off the ground, you will want to know that they have the skill and experience to do what it takes. The team with 108 Media Corp has a proven track record that includes creating feature films, television shows, and other projects that were shown on major networks across the world. This will give you comfort that they can help you achieve your goals as well.
If you are looking to pursue a career in the film, television, or other media industry, speaking with 108 Media Corp is a great option. The team here can offer a range of services that will help you find success in this field.
CONTACT: Caroline Hunter Web Presence, LLC +1(786) 551-9491