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Reason Launches World’s First NFT Escape Room

Reason, a San Francisco startup, launches the world’s first NFT escape room experience this week, Glitch. The game merges gaming technology with the power of non-fungible tokens and creates a seamless way for players to interact with digital blockchain items in the real world.

Known for leading the digital transformation of escape rooms in 2020 and injecting future tech into a predominantly analog game medium back in 2016, Reason is no stranger to experimentation. With a mission to humanize our relationship with technology and each other, the company is taking its first step towards making the metaverse accessible for all.

Scheduled to open to the public in Q1 of 2022, Glitch is an immersive in-person escape room set in a futuristic Fab, a Silicon wafer fabrication plant. The fab is the only one in the world capable of producing next-generation chips for phones, cars, and fighter jets. However, a glitch has been detected and players must debug the Fab in order to prevent the world from grinding to a halt.

Besides a functioning Fab, players will need a Codex, which contains machine instructions required for the wafer fabrication process. Each codex has unique attributes that can help players in this process and affect the physical environment around them.

For the NFT art collectors, a Codex is a unique generative digital art piece that lives on the blockchain forever and can not be replicated, tempered, or destroyed. It will be the first non-fungible token of of its kind that can alter its physical environment. The Codex drop is scheduled for December. Those interested can sign up to be notified at http://www.tryreason.com/NFT

Contact Author

MIKE CHEN

Reason
+1 (415) 800-2062

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Betterworks to Host Empower HR Virtual Summit December 1st and 2nd

Event to Feature Keynote Speaker, Indra Nooyi, Former CEO and Chairman, PepsiCo

Betterworks announced it will be hosting Empower HR, a virtual summit, featuring Indra Nooyi, former Chief Executive Officer and Chairman of PepsiCo, as the keynote speaker. The two-day event, December 1st and 2nd, focuses on the theme of “Lead from Anywhere. Succeed Everywhere” and includes notable panelists, eleven sessions and several giveaways.

Indra Nooyi helped grow PepsiCo’s revenue from $35 billion, when she became CEO, to $63 billion in 2017. She will discuss what true, transformational leadership looks like today, how we can leverage innovation in the face of uncertainty, and how we can best prepare our future leaders. Registrants also will have the chance to win a copy of her book, “My Life in Full: Work, Family and Our Future” as well as John Doerr’s “Speed & Scale: An Action Plan for Solving Our Climate Crisis”.

According to the 2021 Deloitte Global Resilience Report, Chief Experience Officers (CXOs) who noted that their organizations cultivated resilient cultures were approximately three times more likely to have navigated 2020 successfully than those lacking resiliency. Empower HR will provide valuable insight and effective practices to enhance the employee experience, boost performance management, foster a strong company culture and strengthen an organization’s ability to pivot quickly, ensuring viability, and marketplace competitiveness.

Panelists include: Doug Dennerline, CEO and Chairman of Betterworks; Amy Cappellanti-Wolf, Chief Human Resources Officer, Cohesity; Melissa Daimler, Chief Learning Officer, Udemy; Josh Bersin, global analyst and CEO, The Josh Bersin Company; John Doerr, Chairman, Kleiner Perkins; Arnaud Grunwald, Chief Product Officer, Betterworks; Andrea Lagan, Chief Operating Officer, Betterworks; Susan Lovegren, EVP, CHRO and Advisory Board Member; Anne Fulton, CEO & Founder, Fuel50; and Diane Adams, Chief Culture and Talent Officer, Sprinklr.

“Although our summit is called EmpowerHR, this event will provide actionable advice for all leaders,” said Doug Dennerline, Chief Executive Officer and Chairman at Betterworks. “CEOs and HR will learn to better identify and maximize opportunities to enhance employee engagement, sharpen performance management by utilizing partnerships, tools and integrations, and fine-tune strategies and alignment to reach goals more efficiently and increase return on investment.”

“This summit is a must for organizations that experienced high attrition during the pandemic,” said Amy Cappellanti-Wolf, Chief Human Resources Officer, Cohesity. “There has never been a more critical time to retool learning and career development efforts to ensure that a new generation of managers can succeed, and their teams thrive and grow, now and in the future.”

Now is the perfect time to lay the foundation for a stronger, more resilient, and productive organization in 2022. For more information on EmpowerHR, please visit https://events.betterworks.com/empower-hr. Save your seat today for this not-to-be-missed event.    

About Betterworks
Betterworks closes the loop between people, strategy, and results, enabling organizations to align even their most sprawling, dynamic teams. Industry leaders such as Intuit, Freddie Mac, Asurion, Udemy, Vertiv, HCSC, and the University of Phoenix rely on Betterworks to accelerate strategic growth by supporting transparent goal setting, enabling continuous performance, and gleaning real-time employee engagement insights.

Betterworks is backed by Kleiner Perkins and Emergence Capital. John Doerr, iconic investor, OKR pioneer, and author of New York Times Best Seller “Measure What Matters,” is a board member, and Josh Bersin, global HR thought leader, serves as an advisor. For more information, visit http://www.betterworks.com.

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JULIE JOHNSON

MRB PR
7033149489

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Homegrown Traffic: How Organic Traffic is Better for Websites’ Rankings in the Long Term

In an age where digital marketing is prevalent, most businesses want to increase traffic to their websites. When more users visit a site, they’re more likely to become viable leads or even recurring customers. For small businesses, it may sound like it’s time to utilize methods that’ll help gain as much traffic as possible. However, Actual SEO Media, Inc. stresses that rushing headlong into rapidly increasing website traffic isn’t always the best method.

-How Organic Traffic is Better for Long Term Growth

There are several ways a business can go about attracting users to its site: paid sources and organic sources. Although paid ads can temporarily increase traffic and sales, it’s temporary and only good in the short term. On the other hand, there are several benefits in investing in gradually increasing organic traffic:

1. Sustainable approach in the long run
2. High customer trust
3. Cost-effective
4. Improves brand loyalty
5. Higher conversion rates

Organic sources include search engines like Google. Over 90% of online sales begin from Google or another search engine. Organic sources tend to have better conversion rates than paid traffic and capture over 40% of revenue since they’re more permanent.

However, 75% of users don’t even click past the first page. That’s why most businesses know that ranking on the first page of Google’s search results is better for generating sales leads.

“Increasing organic traffic is a slow process,” states Benjamin Thompson, Actual SEO Media, Inc.’s CFO. “It’s like building anything substantial. The sturdier the foundation, the better the website will fare. It’s better for a business in the long term because when websites are optimized the right way, they tend to rank higher for longer.”

-Cost-Effective Methods to Gain Organic Traffic

One of the easiest ways is investing in search engine optimization (SEO) strategies. Whether a business opts to handle it themselves or hire the help of an SEO company will depend on its own knowledge and budget. Several factors go into pushing a website’s ranking up the Google search results:

1. Optimized website and relevant content for readers.
Both users and Google care about how a website is optimized. Is it relevant to what was searched? Is the content legible? Is it loading smoothly? Is it engaging?

2. Publish content regularly.
It’s like with social media. There’s no point in only crafting creative content once. The world is constantly doing something new, and so the content on websites should be too.

3. Use long-tail keywords.
“Long-tail keywords” are specific keyword phrases that users search if they’re closer to purchasing or if they’re using voice-to-text. For example, there’s a difference between searching “mug” and searching “coffee mug with lid.”

4. Include internal links.
Including links that go to the rest of a website provides a better navigation experience. It allows both users and search engine crawlers to find your pages easily and allows them to dwell on the website for longer.

5. Realize the power of social media.
Social media is a powerful platform that easily gains the attention of users online. An active social media account can become an influential voice that brings followers back to the main website, or vice versa.

As a leading SEO company in Houston, Actual SEO Media, Inc. helps clients to expand their online presence. By using a variety of best practice SEO techniques, the company aims to maximize clients’ organic traffic and widen their clients’ scope of recognition. For more information, follow their social media, contact the office at (832) 834 – 0661, or by email at: info@actualseomedia.com.

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CHRISTINE NGUYEN

Actual SEO Media, Inc.
(832) 834 – 0661


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How David Sans of New York Used His Chemical Engineering Background to Become a Successful Investor

Chemical Engineering, Healthcare, Investment: How David Sans Built His Fortune

 David Sans is a big name in healthcare startups. Not only has he invested in numerous enterprises, he’s also coached entrepreneurs through some of the more difficult stumbling blocks of their careers. He discusses how his scientific background helped him make bolder moves in investment.

David Sans has a Ph.D. in Chemometrics and Artificial Intelligence. He has a Board Certification in Cell Therapies. He’s also fully licensed in healthcare investment banking and known for his talent of spotting some of the most promising people in the industry. This financially successful scientist routinely relies on his education to make smarter decisions about who to back. He talks more about what that means to him and how it’s helped him stand out in a saturated space.

The Curiosity of David Sans

From a young age, Sans was largely driven by his curiosity. It was this quality that allowed him to puzzle through different problems on a quest for the ultimate answer. Healthcare is an unorganized industry, one that’s made messier by everything from politics to conflicting research. David Sans has come out ahead because he has a long history of detangling what matters from what doesn’t.

The Enterprises that Matter

David Sans can’t just look for great ideas in healthcare. Practically every startup will promise revolution in their sales pitch. Sans has to look past the bluster to the stability of the organization. More than that though, he has to dive deeper into the more technical aspects of the company. For instance, what are the mechanisms being used to manipulate a stem cell into a muscle cell?

This is chemical change at a micro-level and it doesn’t leave a lot of room for error. There’s a reason why so many cell therapies fail to deliver on their original goals, particularly when scaling their innovations has proven nearly impossible.

It was Sans’ engineering background that paved the way for his involvement in healthcare. He would be able to assess not just the validity of the organization – he could also contribute to its operations with targeted advice.

Many healthcare investors get started with little more than a basic scientific understanding of what they’re investing in. They’re motivated by profits and often blind to the realities of bringing research to market. From in-fighting to a lack of collaboration to sheer delusion over state and federal regulations, there are a lot of factors that can cause an organization to flounder and, ultimately, fail. David Sans has learned how to both ask and answer questions in a complex industry, so he can avoid the ill-fated ventures.

CONTACT:
Caroline Hunter
Web Presence, LLC
+1 7865519491

SOURCE: David Sans


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Doxim Celebrates Ranking Among the Fastest-Growing Companies in North America on the 2021 Technology Fast 500™

CEO attributes rapid growth to core focus on innovation in the areas of customer communications and engagement

Doxim, the leading customer communications management (CCM) and engagement technology provider serving financial and regulated markets, today announced it ranked on the Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America, now in its 24th year.

Doxim’s chief executive officer, Mike Rogalski, credits the appetite for digital transformation in regulated industries and Doxim’s ability to provide a seamless and modern, digital customer experience with the company’s continued trajectory of rapid growth. He said, “We are honored to be recognized as one of North America’s fastest-growing companies in the technology sector. For companies in regulated industries like healthcare, finance and utilities to succeed today, they must adapt to changing customer expectations, and embrace digital technologies like ours.

Doxim’s Customer Communications Management (CCM) and customer engagement technologies, along with our expert consultants, have enabled our clients to thrive by digitally transforming their businesses. Doxim solutions allow companies to engage customers in ways that are frequent, targeted and interactive, with communications available on demand – in the customers’ channel of choice. By focusing on customer experience, our clients build customer satisfaction and loyalty for the long term.”

Doxim previously ranked as a Technology Fast 500™ award winner for 2020.

Overall, 2021 Technology Fast 500 ™ companies achieved revenue growth ranging from 212% to 87,037% from 2017 to 2020, with median growth of 521%.

About the 2021 Technology Fast 500™

Now in its 24th year, the Technology Fast 500 provides a ranking of the fastest growing technology, media, telecommunications, life sciences, fintech, and energy tech companies — both public and private — in North America. Technology Fast 500 award winners are selected based on percentage fiscal year revenue growth from 2017 to 2020. In order to be eligible for Technology Fast 500 recognition, companies must own proprietary intellectual property or technology that is sold to customers in products that contribute to a majority of the company’s operating revenues. Companies must have base-year operating revenues of at least US$50,000, and current-year operating revenues of at least US$5 million. Additionally, companies must be in business for a minimum of four years and be headquartered within North America.

About Doxim

Doxim is the customer communications management and engagement technology leader serving financial and regulated markets, providing omnichannel document and payment solutions that transform experiences to strengthen engagement throughout the entire lifecycle. The Doxim Platform helps clients communicate reliably and effectively, improve cross-sell and upsell opportunities, and drive increased loyalty and wallet share through personalized communications and easy-to-use payment processes. The platform addresses key digitization, operational efficiency, and customer experience challenges through our suite of plug-and-play, integrated, SaaS software and technology solutions. Learn more at http://www.doxim.com

Contact Author

SUSAN HENRY

Doxim
905.475.9876

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GROUNDBREAKING CEREMONY COMMEMORATES START OF CONSTRUCTION AT PARASOL MELBOURNE

New luxury apartment community for active-adults marks ADËLON Capital’s first foray into senior housing

On Friday, November 12, representatives of ADËLON Capital were joined by project partners, stakeholders, elected officials and members of the community for a groundbreaking ceremony commemorating the start of construction at the firm’s first senior living property, Parasol Melbourne in Melbourne, Florida. The transformative project marks the organization’s first foray into the region’s burgeoning 55+ housing market, providing an exciting new residential option for active adults seeking upscale community living in one of the nation’s fastest growing and most desirable retirement destinations.

Alongside ADËLON Capital and its principal co-investor, CIMBRA Partners, for the day’s festivities were representatives from the New York-based United Group of Companies (United Group), whose property management arm, United Plus Property Management (UPPM) will be overseeing day-to-day operations at the new community. The project’s Melbourne-based general contractor, Certified General Contractors, were also on hand to take part in the ceremony, which featured remarks from several project leaders offering insight into the development process, as well as an optimistic forecast for the 159 unit’s project timeline and benefits for the Melbourne community.

The groundbreaking ceremony was immediately followed by a reception, featuring food, drink and musical entertainment, and offering attendees and potential residents the opportunity to tour the property’s leasing trailer, review renderings and leasing information and interact with Parasol Melbourne project leadership.

In addition to the Parasol Melbourne team, several local dignitaries and members of the business community, including Melbourne Mayor Paul Alfrey, City Councilman Mark LaRusso and Palm Bay Chamber of Commerce President Nancy Peltonen were in attendance to offer their best wishes for a long and prosperous partnership between the property and local business community.

“We are excited to have another project in this fabulous City of Melbourne,” said Jonathan Cohen Rabinovitz (ADËLON Capital Founder and Co-Chairman), who manages the pre-development team based in the Mexico branch. “For ADËLON Capital, PARASOL is the starting point for an exciting new line of Senior Living Communities that will bring to our future costumers a top-quality life with amazing amenities and a top lifestyle.”

“We’re thrilled to partner with ADËLON Capital on their first senior community, Parasol Melbourne here in Melbourne, Florida,” said United Group COO Jeff Arnold. “As our organization continues to expand our presence in Florida, relationships like these will not only benefit all parties involved, but the vibrant communities we serve as well. We look forward to a mutually beneficial and bright future ahead, not only for this transformative project, but for our partnership with this dynamic organization.”

“Parasol Melbourne represents our fourth project in partnership with ADËLON Capital, and we’re honored to continue this business relationship as they enter the senior housing market here in Florida,” said Certified General Contractors President and CEO Adam Broadway. “Melbourne, Florida is a truly special community, and we are thrilled to play a role in delivering this exciting new housing option that will benefit the region’s seniors seeking best-in-class living arrangements.”

“At CIMBRA Partners, our primary goal is to find seasoned, long-term thinking developer partners with a differentiated and robust pipeline of multifamily projects. We are thrilled to be a part of such a promising project as Parasol Melbourne, and look forward to continue investing in the city, and in our great partner, ADËLON Capital,” said Co-Founder of CIMBRA Partners Francisco Guzman.

The four-story luxury community will feature 159 spacious one- and two-bedroom units, an award-winning lifestyle program and a diverse selection of amenities inspired by the nation’s finest resorts. Residents will enjoy access to a full suite of features, including a spa, fitness center, movie theater, bistro and outdoor pool. Unit square footage will range from 742 and 1,067.

To learn more about Parasol Melbourne, and for leasing information, visit the community’s website – https://www.parasolmelbourne.com/.

Ben Golub
United Group of Companies
+1 518-925-5154

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Better Business Bureau Pacific Southwest Honors Optima Tax Relief with Torch Award for Ethics

Optima recognized for leadership in ethics, integrity, and corporate responsibility

Better Business Bureau Serving the Pacific Southwest (BBB) has named Optima Tax Relief a recipient of the 2021 Torch Award for Ethics in Orange County. The Torch Award is most prestigious honor bestowed by BBB to exceptional organizations for their dedication to integrity and ethical business practices.

“We are thrilled to have earned our second BBB Torch award for ethical business practices,” said Optima CEO David King. When we formed Optima with a handful of employees, we believed that our ethical principles would bring us success. Ten years on, and hundreds of employees later, the Torch Award validates the unwavering commitment our team has made. I couldn’t be prouder to be an Optimian!”

To select Torch Award recipients, an independent panel of community and business leaders evaluate companies for their performances in four key areas: Character, Culture, Customers, Community; more specifically, the character of the organization’s leadership, how an authentic culture is being fostered, how the company prioritizes its relationship with customers, and the impact the organization is making in their community.

“Caring for our clients, our staff, and our community has been the bedrock of our company since day one,” said Christine Bui, Optima’s Chief Customer Officer. “Our employees go above and beyond to deliver the best experience and results for our clients and for one another. One of many reflections of our staff’s passion for helping others is seen in their extraordinary engagement within our Optima Cares initiatives, which directly support social-welfare and charity services within the local community.”

In winning this year’s award, Optima becomes a two-time Torch Award recipient, having previously earned the honor in 2017. (Per BBB policy, a company can only be awarded a Torch Award every four years—making 2021 the first year Optima was eligible after receiving the honor in 2017.) Additionally, to qualify for a Torch Award, the BBB also requires organizations to be:

  •     A non-government affiliated company
  •     In business for three years or longer
  •     Earned an “A” rating from the BBB
  •     Have met all financial obligations

The Torch Award is just the latest in the series of awards Optima has earned this year, including the Orange County Civic 50, Top Workplaces USA, and several Stevie Awards for best-in-class Consumer Service.

“The Torch Award, as well as the other awards we have been honored to receive this year, all stem from the uplifting, people-first culture that Optima is built upon,” said Kimberly Carson, Optima’s Director of Human Resources. “Having a supportive, nurturing environment, unified around always doing what is right, is what powers our success.”

To honor this year’s winners and finalists, as well as several high schoolers being awarded scholarship grants, the BBB held a special event at the Hyatt Regency John Wayne Airport, in Newport Beach. The keynote presentation, given by Bob Dalton, founder and CEO of Sackcloth & Ashes. Dalton – who launched his company to help people struggling with homelessness after observing his mother’s struggles with homelessness – gave an inspiring talk about the value of aligning entrepreneurship with social responsibility.

“This is the fifth year BBB has been recognizing outstanding companies in Orange County for their solid commitment to doing things the right way,” said Shelley Bradley, Director of Signature Events for BBB Serving the Pacific Southwest. “The Orange County economy is filled with diverse industries, each excelling in their own unique ways. To highlight these exceptional companies, BBB was proud to host the inaugural Torch Award for Ethics celebration in Newport Beach, dedicated to the area’s top ethical businesses.”

More information about the Torch Awards and this year’s winners is available at https://www.bbb.org/local/1126/torch-awards-for-ethics/orangecounty.

———-

About Optima Tax Relief
Optima Tax Relief is the nation’s leading tax resolution firm providing assistance to individuals and businesses struggling with unmanageable IRS and state tax debts. Optima’s commitment to delivering unparalleled service and results has transformed the tax resolution industry and earned the company numerous honors, including the Torch Award for Ethics from the Better Business Bureau of San Diego, Orange and Imperial Counties, and Glassdoor’s Best Places to Work. Offering full-service tax resolution and employing over 600 professionals, Optima has resolved over a billion dollars in tax debts for their clients, helping their clients achieve a better financial future by making their tax issues a thing of the past.

About Better Business Bureau Serving the Pacific Southwest
For more than 100 years, the Better Business Bureau has been helping people find businesses, brands and charities they can trust. In 2020, people turned to BBB more than 220 million times for BBB Business Profiles on 6.2 million businesses and Charity Reports on 11,000 charities, all available for free at BBB.org. The International Association of Better Business Bureaus is the umbrella organization for the local, independent BBBs in the United States, Canada and Mexico. Incorporated locally in 1938, BBB Serving the Pacific Southwest serves Greater Arizona and Southern California, providing critical tools to ignite success including mentorship, online products and access to capital. Our objective expertise educates the community on ethical behavior in the marketplace and how businesses can build trust.

Contact Author

BRENT RICKLES

Optima Tax Relief
+1 (800) 536-0734

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Alert 360 Launches Video Shield to Provide Live Video Monitoring for Security Customers

Live video monitoring of security cameras 24/7 to help prevent crime and inventory loss before it happens

Alert 360, one of the largest providers of security systems and smart automation in the nation, has announced its newest, advanced video monitoring system security service – Alert 360 Video Shield. The Alert 360 Video Shield is the latest security option in a series of new home and commercial security solutions the company has announced in the past year.

Alert 360 Video Shield offers highly trained video experts to monitor and watch key areas of commercial properties, business sites, and high-end residential properties. Video Shield provides live video monitoring of property and assets to help prevent crimes and property loss before they happen. The company offers two options as part of its new video monitoring service: Video Shield and Video Shield Guard.

Both new live video monitoring services increase the speed at which potential crime is detected and addressed. Alert 360 Video Shield remote video monitoring can help to identify a threat, verify it, and notify authorities if necessary. Customers can choose a tailored video surveillance solution to complement existing security systems. Alert 360 video monitoring professionals watch for suspicious activity in real-time and can dispatch police often times even before a criminal breaks in or damages property. This eliminates waiting to review a previous night’s security video footage after a crime has taken place.

Both Alert 360 Video Shield options provide:

  • Advanced, proactive asset protection and surveillance
  • Immediate notification of real-time events on your property
  • Video analysis of suspicious activity that saves you time by studying footage and data to respond to triggered events more rapidly
  • After-hours dispatch on alarm signals sent from active monitored cameras
  • Ability to integrate with existing video infrastructures, such as IP cameras, NVR or DVRs, and compatible with hundreds of video brands and manufacturers

Alert 360 Video Shield specific features and benefits include:

  • Monitoring 24/7 by Alert 360 alarm monitoring professionals from our award-winning, U.S.-based alarm monitoring center
  • Active monitoring of cameras initiated by a trigger (motion, virtual line-crossing, intrusion zone, object detection, etc.)
  • Monitored openings and closings of your business
  • Reduced false alarms and false dispatches
  • Regular, detailed incident reporting delivered via email

Alert 360 Video Shield Guard specific features and benefits include:

  • Monitoring of existing security cameras and video, with scheduled, live guard tours
  • Daily virtual guard tours six times per day
  • Immediate notification of real-time events on your property, when they occur
  • Rapid identification of potential threats, protecting your business and valuable assets
  • After-hours dispatch on suspicious activity picked up on virtual guard tour
  • Reduced staffing costs for on-site security guard service
  • Weekly reporting delivered via email
  • Reduction of false alarm fees and false dispatches

“Preventing property loss before it occurs and providing rapid response to suspicious activity makes a real difference to the bottom line of our customers,” said William Huffman, Monitoring Center Operations Manager. “These advanced, proactive monitoring options help greatly reduce insurance claims and provide a needed, extra set of eyes on valuables and property. Added video guard tours also help when staffing is short or during busy times when business owners are stretched thin or need to focus on other areas of their businesses.

“Our new Video Shield security solution is just one more advanced security solution in our growing line of services. We’re able to offer property owners across the country complete and custom security options that help protect all facets of their operations, from company vehicles and valuable inventory to employees and customers. It’s simple: Our Alert 360 Video Shield saves property owners time, money, and worry.”                            

Alert 360 Video Shield security camera monitoring and guard options benefit industries ranging from lumber yards, car dealerships, construction, office, cemeteries, distribution, oil and gas, storage facilities, retail, schools, multi-family residential, utility infrastructure and more.

The Alert 360 Video Shield is the latest security offering in a growing line of home, business and commercial security solutions the company has announced in recent months. As a national leader in monitored security systems and services, Alert 360 has launched four new solutions to increase security around homes, businesses, and remote locations in the past year. These services include the Alert 360 Edge security panel, Connected Car, the Flex 360, and the Alert 360 Smart Video Doorbell 2.0.

The new Alert 360 Edge security panel’s artificial intelligence and processing technology enables touchless disarm and the industry’s first home security system panel with built-in face recognition. The Connected Car extends Alert 360’s security services to vehicles and alerts owners if a vehicle is tampered with or moves. The smart video doorbell provides the latest in video analytics, more useful alerts, two-way audio, and 150-degree high definition videos, viewing of your front porch, yard, or entrance. Another new Alert 360 security option, the Flex 360, is a battery-powered sensor designed to protect toolsheds, gates, boats, ATVs, motorcycles, construction equipment, and more.

Alert 360’s complete line of home security, business security, energy management, and smart automation services include interactive security, wireless security cameras, remote access, smart thermostats, water leak sensors, smart doorbell cameras, and monitored heat and carbon monoxide detectors. Alert 360 also provides professional installation or integration of smart home devices, such as sprinkler systems, sound systems, Amazon Echo, Google Home and more.

Alert 360 allows home and business owners to observe and manage their security systems using a free mobile app. In addition to the above security system options, the company offers HD video surveillance cameras, keyless entry door locks, Geo-Fence garage door controllers, and smart lighting. Alert 360 also offers the ability to control these security and smart home devices through Google Home or Alexa from a smartphone, laptop, or tablet.

Alert 360 Video Shield is available now for home, business owners and commercial locations wanting to increase the monitoring of their security camera and video surveillance systems. Call 833-333-0360 or contact one of Alert 360’s local security branches across the United States.

About Alert 360

Founded in 1973, Alert 360 is one of the nation’s oldest-licensed alarm monitoring providers. Today, the company is a leading provider of monitored home security and home automation solutions to homes across the United States. Alert 360 operates a monitoring and customer service center in Tulsa, Okla., and has offices coast to coast, serving customers in 26 states. Alert 360 has earned Five Diamond Monitoring Center designation from The Monitoring Association for excellence in alarm monitoring for security systems and home automation devices. An Oklahoma-based company, Alert 360 also was voted the “Best Home Security Provider” and has been named a “Best Places to Work” six consecutive years!

Contact Author

BRAD HENDERSON

Alert 360 Home Security
+1 214-682-0689

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NetReputation Receives 2021 Customer Choice Award, Honored as Top-Reviewed Firm by The Startup Weekly

NetReputation.com, an industry leader in online reputation management solutions, was recently honored by The Startup Weekly with the 2021 Customer Choice AwardThe Startup Weekly presents the Customer Choice Award to companies that consistently provide next-level service and demonstrate an unwavering commitment to 100 percent customer satisfaction.

NetReputation has stood out as a leading reputation management provider since 2015, having delivered robust, results-driven reputation management, review management, branding, and content removal services to thousands of businesses and individuals since its inception. Staffed by well-trained reputation specialists, NetReputation’s focus on innovation and customer-first solutions has empowered brand visibility and success for executives, entrepreneurs, small businesses and Fortune 500 companies around the world.

“We are extremely proud to receive this award and be listed as one of the top customer-centered organizations in our industry and the country,” said Adam Petrilli, Founder and CEO at NetReputation. “Our team is committed to world-class customer service and working to deliver lasting results at each stage of the reputation management process. We work hard to provide a great experience to every client, and this award testifies to that commitment and to our relentless pursuit of service excellence.”

This year’s Customer Choice Awards attracted a record number of applications from brands across the United States, including many in the online services field. The winners were selected by a panel of The Startup Weekly judges composed of top executives, founders, investors, and industry experts. Each company was evaluated based on a combination of an anonymous customer satisfaction survey, internal customer satisfaction and retention metrics, online and offline reviews, and industry recognition.

“This year’s award recipients have showcased excellence in placing the needs of their customers beyond everything else. The judging panel was thoroughly impressed with all the awardees,” said Peter Justin, Managing Editor of The Startup Weekly.

About NetReputation

Headquartered in Sarasota, Florida, NetReputation offers an extensive suite of online reputation management, review management, content removal, branding, online monitoring and privacy protection solutions to individuals and businesses. NetReputation has won a variety of awards for company and service excellence, and was recently named an Inc. 5000 fastest-growing company for the third straight year. Learn more at https://www.netreputation.com/.

About The Startup Weekly

The Startup Weekly is a leading independent source of news, insights, interviews, and awards for business builders across all sectors of the economy. The company’s media contributors include founders, business executives, investors, and other thought leaders. The Startup Weekly is committed to establishing a community for those pursuing entrepreneurial distinction.

For more information, visit:http://www.thestartupweekly.com

Contact:

Brandon Purdum, Head of Content
NetReputation.com
brandon@netreputation.com
(786) 629-5518

SOURCE: NetReputation.com


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Why SEO is a Critical Strategy for Businesses in the Internet Age

Search Engine Optimization can be a critical factor for success in the digital sphere. Actual SEO Media, Inc. explains why using SEO strategies can help brands increase their online visibility and market themselves to a wider audience.

In the era of information, the Internet has arguably become the most dominant platform that businesses use to market themselves. Because of the sheer volume of content that exists on the web, though, websites that aren’t optimized for Google’s search algorithm can easily be lost among millions of other search results. By understanding and implementing SEO principles, businesses can optimize their websites and increase their brand’s visibility online.

So, what exactly is SEO and why is it so important?
For those unfamiliar with the concept, SEO stands for “Search Engine Optimization.” SEO includes methods of enhancing web content so that it appears higher in Google’s search results. When a brand’s website ranks higher in a Google search, it becomes more visible to potential customers and is more likely to generate traffic. By understanding some of the ways that Google’s search algorithm ranks web pages and websites, a business can make its content more visible and attract more visitors.

Understanding Google’s Ranking System
The first step to harnessing SEO is understanding how Google determines a website’s relevance to a search. When ranking a webpage, Google’s algorithm analyzes several factors, including the quality of a website’s code and the structure of the website’s content. When a site’s content is organized in meaningful ways, Google is better able to determine which pages of the site are the most relevant to a search. Additionally, Google prefers faster web pages and will prioritize sites that are more likely to offer a smoother experience for visitors.

Other factors that influence how Google ranks websites are links and relevant keywords. When a business’s website can be accessed through links on similar websites, Google’s algorithm determines that the business must be important and may rank it higher. Additionally, websites and pages with keywords that are relevant to a search term can rank higher on Google.

How to Use SEO to Improve Site Traffic
One way that businesses can use SEO to rank higher on Google is to get relevant, reputable sources to link back to their content. When Google sees that a company’s content is associated with a high-quality site, the company has a greater chance of achieving a higher search ranking.

Websites with a more organized structure are also more appealing to Google. By organizing its site and categorizing its content, businesses can make it easier for Google to analyze the content to determine how relevant it is. It’s also a good practice to ensure that the copy of the website’s content is well-written so that Google can interpret it more easily.

To ensure that a site’s content is deemed more relevant by Google, businesses should also develop a firm understanding of their audience and the language they use. Using keywords and phrases that are related to their products and services can increase a company’s chances of getting their content in front of potential customers.

Google’s algorithm can sometimes seem very picky when it comes to ranking content, but there are ways that businesses can use it to their advantage. By learning more about SEO and implementing certain techniques when creating content, businesses can improve their presence on the web and attract a greater number of customers.

As a leading SEO company in Houston, Actual SEO Media, Inc. helps clients to expand their online presence. By using a variety of techniques, the company aims to maximize clients’ search engine optimization and widen their clients’ scope of recognition. For more information, contact the office at (832) 834 – 0661 or by email at: info@actualseomedia.com

Contact Author

JAMIN MOOTZ

Actual SEO Media, Inc.
(832) 834 – 0661

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