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New CREW member joins Imperium board

August 31, 2021 (Global News Distribution) -

WEW CREW member Tiffany Newhouse, CEO, Newhouse Project Consulting, lands board seat

W.E.W. Women Elevating Women is proud to announce the appointment of one of its newest WEW CREW members, Tiffany Newhouse, to the board of Inperium, a nonprofit corporation that provides a financial and administrative foundation for select nonprofit agencies to deliver health-related services to clients.

The WEW CREW is a private peer advisory group for women of colour with diverse backgrounds who meet virtually every month to network and learn about issues like access to capital for women of colour, health and wellness, financial education, and collaborating with partners and teams.

A San Francisco–based expert in organizational development and change management, WEW CREW member Tiffany Newhouse has worked with small, midsize, and Fortune 500 companies for more than 20 years as CEO of Newhouse Project Consulting (NPC). NPC recently led the Bay Area Rapid Transit (BART) system through a comprehensive project focused on process improvements, leadership strategies, and culture transformation. Another project centred on the enterprise-wide implementation of a new software platform for healthcare giant Kaiser Permanente. NPC’s change management team led the successful deployment of this first technology upgrade in 20 years for Kaiser Permanente Northern California, a $45 billion business with more than 75,000 employees.

Tiffany’s most recent passion is RESILIENCE, a Mental Health Literacy Program delivered under the NPC brand to more than 7,000 people across the U.S. The RESILIENCE project works to increase knowledge and awareness of mental health issues, reduce stigma, and teach individuals to have the confidence to support themselves and others in a mental health crisis. Learn more at iam-resilient.com

With extensive experience not just as an entrepreneur but also as a leader at Fortune 100 companies including Microsoft and ChevronTexaco, Tiffany was interested in elevating her profile by using her time and talent as part of a corporate board of directors. She credits Women Elevating Women founder and CEO Betty Hines with opening up the opportunity for her to fulfil this goal. “Betty quickly began doing what she does best, and that is connecting people. This is what Women Elevating Women is all about.”

About Women Elevating Women
Women Elevating Women ( W.E.W. ) is a group for Women Entrepreneurs & Executives earning at least 6-figures who DESIRE to grow their brand globally. Through meaningful mastermind sessions, members ELEVATE & ENHANCE their EMPIRE with resources, workshops, and strategies that allow them to COLLABORATE, CONNECT, and build COMMUNITY regardless of cultural differences or comparison! The founder is in the business of ELEVATION!! https://bettyhines.com

About Newhouse Project Consulting
Headquartered in the San Francisco Bay Area, Newhouse Project Consulting (NPC) is a niche consulting firm with a global footprint. NPC focuses on providing a range of organizational management consulting services with three core specialities: Organization Development, Change Management & Adoption, and Technology Solutions. http://npconsulting.co

About Inperium
Inperium is a nonprofit corporation that provides financial resources and back-office support to nonprofit agencies offering health related support and services, particularly in the areas of substance abuse, mental health, and intellectual disability. Inperium uses a unique affiliation structure that, unlike traditional mergers or acquisitions, allows affiliate organizations to retain their name, mission, employees, and individual culture and identity. https://inperium.org

Tamira Luc
Delucslife Media LLC.
+1 310-710-8954

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Caseload Marketing on Helping Law Firms Thrive in a Digitized World

August 29, 2021 (Global News Distribution) -

Caseload Marketing, an acclaimed venture founded by Carmine Marino, has emerged as the authority in helping law firms and professionals stay afloat in the sea of competition. By capitalizing on the rise of online-based platforms, it allows those under its wing to stand out and acquire clients.

Law firms belong to an industry ruled by traditions. This particular field has relied on word-of-mouth and other outdated marketing strategies to capture the interest of potential clients, allocating most of their attention and efforts to ensure that they are the best in the field. But in today’s age, when every arena has grown saturated and more cut-throat, what spells the difference between firms that thrive and those that merely survive is the ability to wield the advancements of digital technology.

The establishment of Caseload Marketing rests under the recognition that social media and content marketing, when crafted strategically, can transform a firm into a powerhouse. “The problem is, most are flooding Facebook and Instagram with obsolete infographics and irrelevant hashtags. But social media was not created to be a spam folder of self-promotion. Instead, it was designed to bank on socialization and the strength of connections,” shared the founder of this Jersey City-based agency.

Highly cognizant that not everyone possesses the know-how needed in producing content that is creative and capable of luring customers in, Caseload Marketing has made it its mission to help attorneys with their paid advertising, social media content, and website development. It partners with law firms across the nation to build brand awareness and cement their authority in their respective markets.

This fast-growing company stemmed from a seedling of a thought that Carmine Marino had while assisting two of his friends who decided to start their own firm directly out of law school. “They struggled with a limited budget, and so I offered to help them market their brainchild,” recalled the mind at the helm of Caseload Marketing. Together, the go-getters managed to increase the clientele from zero to over a hundred personal injury clients in less than a year.

So far, Caseload Marketing has enabled the success of a long list of individuals and institutions, propelling them to greater heights by utilizing tailored and effective approaches. “While most of our competition focuses on obsolete metrics and advertising strategies, we focus on brand awareness and reach,” added Carmine Marino. “Our primary goal is to create an authority-like feel around our partners, increasing their bottom line and complimenting-not acting as their sales strategy.”

Thanks to the considerable extent to which it makes it possible for firms to attract new clients and increase their visibility, Caseload Marketing has secured a coveted spot at the forefront of the industry. In the coming years, it aims not only to cement its reputation at the top even more solidly but also to expand its influence and have attorney partners in every market across the nation.

Learn more about Caseload Marketing by visiting its website.

Website: www.caseloadmarketing.com
Company: Caseload Marketing
Phone: (732) 416-4477
Email: carmine@caseloadmarketing.com

SOURCE: Caseload Marketing

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Prestige Patron Launched Smart Webcam “AimGoalar” To help Users Work From Home

August 28, 2021 (Global News Distribution) -

Prestige Patron

People’s life and work forms have changed because of the impact of the pandemic. Long-distance offices and working from home have become the trend. However, one still cannot escape the daily meeting schedules even when working from home. Office workers must attend meetings in front of their camera and make sure that their face appears in the image. In order to increase the level of participation, people are tied to the camera but once they are not paying attention, they may still get out of range from the camera. This is impolite in online meetings.

How to participate in online meetings without restraint? Prestige Patron heard the aspirations of office workers. They upgraded the first generation Webcam, added AI intelligent system to the product, and launched “AimGoalar” that can track human faces. AimGoalar has Full HD 1080p 30fps high image quality and a camera angle that can be rotated ±40 degrees vertically and ±120 degrees horizontally. The AI intelligent system will track and rotate with the user’s face to ensure that the user is always within the camera range.

It’s easy to connect the device of Prestige Patrons. Just plug one USB into the machine and the other into the computer. In addition, AimGoalar supports a variety of video conferencing software such as GoToMeeting, Line, Zoom and Teams. It also supports OBS, Facebook Live and Google Live webcasting tools. Be it helping office workers participate in online meetings, or assisting teachers to teach remotely via live lectures, it is all very convenient.

When office workers attend online meetings at home, they usually have to read materials and report at the same time. They may also need to leave their position and do some body movements to explain their report. Some teachers are used to using blackboards in class, and even use physical props to assist teaching. If Webcam does not have a face-tracking system, then office workers and teachers will easily get out of the camera range during the process, causing embarrassing situations and scenes.

Aldrich, business manager of Prestige Patron, said that traditional Webcams have an insufficient field of view, especially the built-in cameras of laptops. It can’t track the user’s scope of action. If a user wants to make sure that he appears in the image, he must not leave his position in front of the computer screen. This is a sad story of humans being limited by technological products. AimGoalar broke through the limitations of traditional cameras. We hope to use our Smart Webcam to accompany users in welcoming the new era of long-distance work.

About Prestige Patron

Prestige Patron comes from Australia. Founded in 2005, they were the first to engage in the foundry of 3C peripheral products such as mice, keyboards and speakers. By 2005, Prestige Patron has expanded its business, having launched its own manufactured brand and is committed to extending its product line. It began to launch Webcam series products at the end of 2019.

Contacts:

Company Name: Prestige Patron
Contact person: Aldrich Johnson
Email: service@prestigepatron.com

SOURCE: Prestige Patron

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New Family of High-Speed RFID Read/Write Heads Deliver Condition and Diagnostic Data

August 27, 2021 (Global News Distribution) -

Balluff’s Newest HF RFID Offerings are Designed for Harsh Environments, Can Detect Vibration, Inclination, Internal Temperature, and More

Balluff’s newest family of RFID read/write heads provide valuable condition and diagnostic data through a range of condition monitoring capabilities in addition to high-speed reading and writing of data carriers. Built-in condition monitoring features include vibration detection, inclination detection, internal temperature monitoring, signal quality check, and voltage and current monitoring.

By providing data about machine conditions, these smart features allow users to optimize the performance of their machines and the entire plant. Data can be used to determine preventative maintenance needs, and improve processes and efficiencies, thereby minimizing downtime and reducing costs. The read/write heads are part of Balluff’s Smart Automation and Monitoring System (SAMS) family of products. All SAMS products include these condition monitoring features and advanced IO-Link data reporting capabilities in washdown-ready housings.

The SAMS read/write heads are designed for use with track and trace, production control, and automatic interchangeable part assignment and detection. They come in four sizes — M12, M18, M30 and a flat design — and use IO-Link COM3 with a maximum transmission rate of 230.4 kBaud to quickly read from and write to the data carriers. And they are designed for harsh industrial environments: they are IP68 and IP69K rated and have washdown and ECOLAB approval. They additionally come with Balluff’s own Washdown Plus promise, which guarantees they withstand of at least 1000 cleaning cycles.

They offer several additional functions as well including an operating hours counter, boot cycle counter, and ping for the visual location of the device.

For more information, visit:
https://www.balluff.com/local/us/products/new-products-overview/product-news/rfid-read-write-heads-with-condition-monitoring-functions/

Contact Author

JULI HALE

Balluff
8597272200

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BigoMex: User First Trading Product Philosophy

August 27, 2021 (Global News Distribution) -

 On August 24, BigoMex announced online spot trading. After steady iterations, the BigoMex spot trading sector innovated in terms of transaction depth, price transparency, and rich transaction currencies. It has formed a certain degree of stickiness between products and users. For more information, please visit https://www.bigomex.com/.

BigoMex spot trading is prominent in the following aspects:

  1. The price is transparent. BigoMex deeply aggregates the real-time transaction prices of Binance, Bitfinex and Coinbase, and takes the average after weighting, which means that even if there is a pin in the price on the platform, the user’s purchase and sale price will not be disconnected from the market.
  2. The depth performance is good, both for the buy side and sell side, and the depth of the first layer of orders is thick enough. In addition, the depth distribution of the first 15 orders is relatively uniform.
  3. It is simple and easy to operate. BigoMex always adheres to the concept of “simple transaction”. The spot transaction interface is simple, which reduces the barrier of entry for new players and allows more people to participate in this transaction feast.
  4. The trading pairs that are selected are rich. The pairs selected for launch are market guaranteed currencies, and zero currencies are refused.

Peter F. Drucker, the father of modern management says, “The success of an organization does not depend on production but on users.” At present, every achievement made by BigoMex is linked to users, which can be seen from the statement, “All the innovation and action of BigoMex are carried out around users, which is the long-term philosophy of BigoMex’s business.”

BigoMex online selected spot transaction

Spot trading is a very popular way of hand in hand delivery in the cryptocurrency market, and it can also take the way of bartering. BigoMex spot trading currently supports USDT currency standard trading pairs, and the first batch of popular currencies such as BTC, ETH and FIL will be launched.

With high-quality transaction depth, users can make frequent and fast transactions during a volatile market

Spot trading depth is an important dimension of the trading platform for users. One of BigoMex’s advantages is that the trading depth is good, and the depth of the first few orders is thick enough, especially on the buy and sell side.

By comparing the actual buy-sell order book, it is found that, for example, the depth of BigoMex BTC transactions, every 10000 BTC transactions is equivalent to the depth of one BTC. It can be seen that there are 42 BTCs in the depth of the sell side, while there are 32 BTCs in the depth of the buy-side. Moreover, within 15 order layers, the depth is evenly distributed.

This shows that BigoMex has a large number of participants, and there is a large amount of pending orders. On the other hand, it also shows that the slippage of BigoMex transactions will be very small, and the transactions will be very fast. When the volatile market comes, it is very important for the transaction to close as many and fast as possible.

Transparent transaction price, avoiding industry pins to escort users’ transactions

For trading products, price transparency and no malicious random pins are a focus of the user’s attention. At present, BigoMex’s spot products have transparent prices and avoid industry pins. The reasonable price is derived from the index price, so in essence, it is calculated by aggregating the spot prices of multiple platforms and using the weighted average algorithm.

For example, the reasonable price of BTC comes from Binance, Bitfinex, Coinbase and other trading platforms. This information can be checked and calculated in the announcement and official “trading information”. Therefore, BigoMex is absolutely transparent in terms of the transaction price.

More importantly, because the transaction is calculated at a reasonable price, even if there are large transaction orders in the platform, resulting in excessive price deviation, that is, the so-called pin phenomenon, the user will not make an expensive transaction, because the reasonable price is different from the market price in the platform.

Rich trading pairs to meet the trading needs of mainstream and popular currencies

At present, in the future plans of BigoMex, in addition to mainstream currencies, it also supports conceptual currencies such as Boca, DeFi and storage, with high asset utilization and fully meeting the needs of different users. In other words, at the variety level, BigoMex will meet the transaction needs of every mainstream and popular currency users, and in this area, BigoMex is almost seamlessly connected with the market.

BigoMex product manager said, “The product logic and technical logic of the transaction are actually quite complex, especially the transaction is a financial transaction, but it should be based on a criterion, that is, how to ‘take the user as the starting point and do a good job in risk control’. Compared with product logic and technology implementation, the logic of risk control is the most complex.”

Fast, iterative, new requirements, expectations with users, steadiness and user first orientation, cordial and friendly attitude, every innovation of Bigomex in the cryptocurrency market and innovation considered for users are worthy of respect and love of users. Therefore, this is why BigoMex is very popular with users. Steady and modest coexist, and BigoMex is still a familiar exchange.

Media Contact:

Contact Person：Mi Wang
Email：1098545861@qq.com
Website： https://www.bigomex.com

SOURCE：BigoMex

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The High Stakes of Price Transparency: Panacea Hosts Complimentary Webinar to Help Providers Avoid Steep Penalties

August 26, 2021 (Global News Distribution) -

The educational webinar will review what actions hospitals and health systems should take to ensure compliance and avoid substantial penalties in 2022.

With the Centers for Medicare & Medicaid Services (CMS) monitoring hospital providers’ compliance price transparency regulations, Panacea Healthcare Solutions, Inc., the leading experts in hospital price transparency, will host a complimentary one-hour webinar on Thursday, September 2, and 1 p.m. EDT to help providers navigate the requirements.

Panacea executives Frederick Stodolak, CEO, and Govind Goyal, Executive Vice President of Financial Services and Revenue Integrity, will co-present “The Stakes Are High: Why You Should Pay Attention to Price Transparency.”

“Knowing that many hospitals are still struggling to comply or are receiving letters from CMS citing non-compliance, we want to share our lessons learned while successfully implementing fully compliant machine-readable files and consumer displays/patient estimation systems for many large and small health systems nationwide,” Goyal said.

The presentation will benefit hospital providers regardless of what degree of compliance with the price transparency rules has been achieved to date. The timing is particularly relevant because, in response to high rates of noncompliance from hospitals, CMS recently issued a proposed rule to increase civil monetary penalties more than eighteenfold – from a nominal $300 per day up to $5,500 per day in 2022.

The webinar will provide several surprising statistics on nationwide compliance and consumer-use rates of patient estimation systems and discuss how to leverage price transparency requirements to unlock hidden opportunities for the provider.

To register for the free one-hour webinar, click here

As a benefit to attendees, Panacea will provide a free one-hour consultation for those providers just beginning the process, including in-depth education on the requirements and recommendations for compliance based on their own situation. For those providers that have developed, or are in the process of developing, the required data and consumer display internally, Panacea will provide a diagnostic review and useful feedback and suggestions at no cost.

Registration is limited to attendees from hospitals and other providers at this time.

About Panacea Healthcare Solutions, Inc., a BESLER Company:
Panacea helps healthcare organizations improve their coding, compliance, and data and revenue integrity with front-line expertise in mid-revenue-cycle management. Designed for healthcare professionals responsible for the financial performance or compliance, Panacea delivers innovative auditing, compliance, chargemaster, strategic pricing, and revenue integrity consulting and software solutions as a single-vendor solution to help their clients proactively identify risks and opportunities and overcome today’s challenges, providing the clear answers needed to swiftly and cost-effectively achieve quality results. More information is available at panaceainc.com.

Paula Schmidt
Vice President, Sales and Marketing
+1 651-424-2453
pschmidt@panaceainc.com

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Pennsylvania College of Technology Elevates Hands-On, Student-Centered Approach with Selection of Anthology Solutions

August 24, 2021 (Global News Distribution) -

Scalable, Cloud-Based Enterprise Resource Planning Platform Encompasses Comprehensive Student Journey from Recruitment Through Graduation and Beyond

Anthology, a leading provider of proven higher education solutions that solve complex challenges associated with the entire learner lifecycle, today announced that Pennsylvania College of Technology (Penn College) has selected its suite of solutions supporting the full student journey—from initial recruitment through graduation and beyond. Penn College chose Anthology to replace a series of outdated systems.

Meeting its needs for a cloud-based, modern and secure ERP platform built on decades of higher education best practices, Penn College will implement Anthology’s Student, Finance & HCM, Payroll, Student Verification, Reach, Occupation Insight, and Raise solutions. Anthology’s platform will support the college’s vision of delivering hands-on education led by skilled faculty in a student-centred environment that fosters lifelong learning and a community of respect.

“We are pleased to partner with Anthology for the implementation of our new Enterprise Resource System,” said Penn College President Davie Jane Gilmour. “The new ERP calls on Anthology’s innovative suite of solutions to address our complex campus-wide data demands with a single integrated and robust platform. We anticipate it will answer challenges posed by our aging current system and transform many day-to-day tasks for users across campus.”

As a public, nationally recognized applied technology college founded more than 100 years ago in Williamsport, Pa., Penn College is a special mission affiliate of Penn State. The institution offers certificate, associate, baccalaureate and graduate degree programs in more than 100 fields of study across three schools: Business, Arts & Sciences, Engineering Technologies, and Nursing & Health Sciences.

“As Penn College transforms its systems to enable a more streamlined data approach driving actionable, student-centric decisions, Anthology is proud to provide the technology driving more proactive student engagement and effective campus-wide communication,” said Jim Milton, chairman and CEO of Anthology. “We look forward to delivering a greatly enhanced student, faculty and staff experience as well as providing the necessary tools to meet increasing demands for accountability by accreditation, funding agencies and regulatory compliance.”

Designed to harness the collective power of world-class technologies like Microsoft Azure, Microsoft Dynamics 365, and Microsoft Power BI, Anthology’s integrated suite of solutions enables higher education leaders to create more connected campuses for student and institutional success. Delivering on its mission to revolutionize higher education, Anthology’s innovations are designed based on decades of higher education expertise and enable 24/7 institutional access to all information, reports and analytics to empower informed faculty and staff decision making from anywhere.

About Anthology
Anthology exists to help higher education advance and thrive using modern cloud technology and services that keep the learner at the forefront. Drawing on a fully connected data experience, Anthology solutions create operational efficiencies, provide intelligence for staff and administrators, and empower institutional leaders to support and guide students on a path to success.

The full suite covers admission and enrollment management; student success and retention; institutional and learning effectiveness; alumni and advancement; and enterprise applications and infrastructure, offering solutions to the challenges facing campuses today. Working with more than 2,100 colleges and institutions in over 30 countries, Anthology is constantly discovering new ways to revolutionize higher education. Learn more about our mission at http://www.anthology.com.

Contact Author

ASHLEY PRINCE

Anthology
954-249-1124

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Himiway To Launch Three New E-Bikes, Coming October 2021

August 23, 2021 (Global News Distribution) -

Himiway is adding three new e-bikes to their product lineup, due for release this October.

Himiway, the electric bike brand operating since 2017, has announced three new products to launch in October 2021. The three new 2022 Himiway E-Bikes – the ‘Softail supreme e-bike’, the ‘multifunctional e-bike’, and the ‘premium all-terrain e-bike – are entirely new to the Himiway lineup.

Affordable e-bikes are increasingly common, as green modes of transport and sustainability become increasingly sought after by the public. ‘Fat tire’ e-bikes are also increasingly standard. Fat tires offer stronger grip and traction, making the e-bike experience more enjoyable for riders. Himiway already offers specialized characteristics making their bikes unique – these include long battery life, high power, and an odometer. Now, Himiway is launching three more of their fat tire e-bikes to add to their collection.

First up in the new additions to Himiway is the ‘Softail supreme e-bike’. While the prices are not officially announced yet, the Softail seems to be the higher-end of the three new bikes announced by Himiway. The Softail is between $2,000 and $3,000; however, the price is yet to be announced. Himiway describes Softail as the most innovative bike they have yet to offer. With first notch suspension, the ‘Softail supreme e-bike’ is part of Himiway’s e-bike revolution.

The second bike to be released by Himiway this Fall is the ‘multifunctional e-bike’. A cheaper option when compared to Softail, the multifunctional is designed to fulfil all requirements as an e-bike. This includes grocery shopping or weekend trips. While the price has yet to be compared, the ‘multifunctional e-bike’ is set to be between the $1,000 and $2,000 mark.

Finally, the ‘premium all-terrain e-bike’ is the final e-bike to be launched by Himiway this October. Around the same price point as the ‘multifunctional e-bike’, the premium all-terrain combines a mountain bike and an urban cruiser. As an all-terrain e-bike, the premium is suitable for off-road adventures.

The three new e-bikes launched by Himiway are set to be more of their high-quality yet affordable products that will dominate the affordable e-bike market. While the price point has yet to be confirmed, all three new releases are set to be within the $1,000 to $3,000 mark. All three will be released in October 2021, and more information about each bike will be available in the coming months. For more information and to keep up to date on Himiway and their new releases, visit https://himiwaybike.com/.

About Himiway

Himiway is an electric bike company operating out of El Monte, California, since 2017. Created by Mike Walker, Himiway is born of Walker’s passion for cycling that began at age five. Since 2017, Himiway has expanded to reach international markets, including in the UK and Germany. Green travel is part of their brand philosophy, and Himiway believes electric bikes are the future – they offer a green alternative to cars and reduce pollution. In addition, Himiway bikes are high-quality, low-price, and come with the positive customer experience Himiway pride itself on. For more information on Himiway and their bikes, visit https://himiwaybike.com.

Media Contact
Company Name: Himiway
Address: 4250 Shirley Ave, El Monte, CA 91731
Phone: 1-816-399-3680
Email: support@himiwaybike.com
Facebook: (20+) 2022 Himiway Product Launch Group | Facebook
Website: https://himiwaybike.com/

Kevin
Himiway
+1 816-399-3680

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Marketing Agency E-comm4U Announces the Launch of a Brand New Line of Services

August 20, 2021 (Global News Distribution) -

E-comm4U is Now Offering Target Social Growth Podcast Tours, Road to Verification and Press Services

E-comm4U, a full-service marketing agency, is pleased to announce the launch of a new line of innovative and timely services that are designed to help E-commerce businesses generate more online traffic.

To learn more about E-comm4U and how their full line of services, which include social media, digital ads and brand awareness services, are designed to help businesses succeed, please visit their Instagram page at https://www.instagram.com/ecomms4u/.

As a company spokesperson noted, the new line of services focuses on press, road to verification and target social growth podcast tours. E-commerce business owners who would like to learn more about any of these new services may reach out to E-comm4U at any time to schedule a complimentary consultation.

In addition to the new offerings, the team of over 20 specialists from E-comm4U will continue to feature their existing line of services, including SEO, social growth, and web development-which involves either creating new websites or revamping old sites that need a bit of a facelift.

“Without a good first impression, it’s a lot harder to build trust with potential clients. That’s why we work with some of the best web designers and developers in the industry to bring you beautiful, professional, and highly converting websites,” the spokesperson noted, adding that E-comm4U also specializes in lead generation and automation services.

“We use industry-leading tools and software that get the right information to your customers at the right time, which in turn will reduce your workload, and put the stress on the computers to do the heavy lifting.”

From new E-commerce businesses with a few products to established online companies with a large inventory, everyone at E-comm4U prides themselves on putting their clients in front of the right audience, in the right way and at the right time.

Now, with the launch of the new services, the team from E-comm4U is excited to help even more E-commerce business owners to succeed.”

Our goal is to get you results and reduce your marketing headaches,” the spokesperson noted.

About E-comm4U:

E-comm4U is devoted to helping E-commerce businesses thrive by generating more online traffic, thanks to their industry strategies. They implement a strategic and customized marketing plan optimized to convert leads, engage customers, and skyrocket success for their client’s businesses. For more information, please visit https://e-comm4u.co/.

Media Contact:
Brayan Keltner
brayan@e-comm4u.co
https://e-comm4u.co/
+1 760 780 9642

SOURCE: E-comm4U

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Water, Inc. selects Merlot Marketing as Agency of Record

August 17, 2021 (Global News Distribution) -

Leading water filtration distributor taps Merlot for branding, PR.0 and graphic design

Merlot Marketing, Inc. (Merlot) has been named agency of record for Water, Inc., the premier distributor and supplier of water filtration and purification products, whole house water treatment systems, decorative plumbing and luxury appliances. The agency will lead regional and national public relations efforts, key branding strategy and graphic design to support new product launches and Water, Inc’s existing catalogue of products.

Since 1977, Water, Inc. has been at the forefront of healthy and sustainable living by offering the latest technologies in water filtration and purification for the home. In addition to successfully launching private-label brands nationally, Water, Inc. and its network of dealers and drinking water specialists have grown to be the premier Western US representatives of quality drinking water systems and luxury kitchen appliances. The company’s territories include California, Nevada, Arizona, Utah, Colorado, New Mexico and Hawaii.    

National #marketing firm @MerlotMarketing named agency of record for premier water filtration distributor @waterinc. Merlot will lead regional and national #PR, key branding strategy and graphic design to support new product launches. https://merlotmarketing.com/water-inc-selects-merlot-marketing-as-agency-of-record

“We’ve known the Merlot team and their reputation in the home and building products category for more than 15 years,” said Chris Arnold, Vice President of Sales and Marketing at Water, Inc. “We are excited to formally leverage their expertise in strategic branding and in developing meaningful relationships with the national media on our behalf.”

“Healthy and sustainable living may have become buzzwords recently but Water, Inc. has been focused on this message for more than 40 years,” said Debi Hammond, founder and CEO of Merlot Marketing. “They have built a lasting impression as an honest company with a passion for making a difference and we’re excited about the opportunity to help tell their story.”

The first collaboration for the new partnership was the rebrand of the HousePure® suite of products, which work together to reduce chemicals and toxins throughout the entire home from point-of-entry to point of use. Merlot worked closely with the Water, Inc. team to create a fresh new look for the HousePure logo and develop a storytelling brochure that introduces the unique product categories and the numerous benefits of water purification for the home.

For more information about Water, Inc. and its products, please visit waterinc.com.

About Water, Inc.
Water, Inc. is a premier distributor and supplier of drinking water filter and purification products, whole house water treatment systems, decorative plumbing and luxury appliances. For more than 40 years, Water, Inc. has built a reputation for providing excellent products and unparalleled customer service throughout the western United States and nationally. For more information on Water, Inc. or its premier line of products, visit http://www.waterinc.com.

About Merlot Marketing
Merlot Marketing is an award-winning, national agency that focuses on public relations (PR.0™), brand strategy, social media, advertising and digital communications – with offices in California and Nevada. Celebrating 20 years in business, Merlot has promoted brands across the North American market, specializing in the home and building products category, and has helped companies rediscover their brand position through its proprietary REDiscover™ Process. Discover our passion, creativity and results at http://www.merlotmarketing.com.

Contact Author

BRENDA FORMAN

Merlot Marketing
916-285-9835

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